Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Product Metrics serves as an AI-enhanced optimization platform designed specifically for Google Shopping and Performance Max campaigns, catering to e-commerce brands and performance marketing teams that handle advertising at the individual product level.
Traditional shopping campaigns often allocate budgets at the campaign or ad group tier, whereas profitability is assessed at the product tier, leading many advertisers to inadvertently invest substantial portions of their budgets into products yielding minimal or no returns. Research in the industry frequently indicates that a significant 30–40% of Shopping expenditures are directed toward underperforming items, primarily due to the absence of effective tools that help advertisers segment and prioritize their products based on actual performance and overall business value.
Central to the platform’s functionality is the Labelizer, an advanced segmentation engine that integrates seamlessly with Google Ads and first-party data sources. Through AI-driven insights, it meticulously analyzes each product, categorizing them into one of five distinct performance segments, enabling advertisers to make more informed decisions regarding their budget allocations. This innovative approach not only enhances efficiency but also maximizes return on investment for e-commerce businesses.
Description
Wise.blue is an international collective of specialists in digital and social media advertising dedicated to aiding clients in achieving scalable and lucrative advertising success. We specialize in transforming Twitter users into loyal customers. As an official Twitter marketing partner, Wise.blue, a global tech firm, equips marketers with innovative performance solutions tailored for Twitter, enabling them to drive impactful results on a large scale. In an ever-crowded marketplace, brands are compelled to explore new channels, identify alternative strategies for engaging their customers, and tap into additional revenue streams. Founded to assist performance advertisers, Wise.blue maximizes Twitter's capabilities through advanced campaign automation, machine learning techniques, predictive algorithms, precise targeting, A/B testing, distinctive engagement products, and comprehensive analytics. These tools collectively empower advertisers to excel on Twitter and elevate their advertising strategies to new heights, ensuring they remain competitive in a rapidly evolving landscape.
API Access
Has API
No
API Access
Has API
No
Screenshots View All
No images available
Integrations
Google Shopping
Yes
Microsoft Excel
No
X (Twitter)
No
X Ads (Twitter Ads)
No
Integrations
Google Shopping
No
Microsoft Excel
Yes
X (Twitter)
Yes
X Ads (Twitter Ads)
Yes
Pricing Details
$10/month
Free Trial
Yes
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Product Metrics
Founded
2021
Website
www.productmetrics.io
Vendor Details
Company Name
Wise.blue
Country
United States
Website
www.wise.blue/
Product Features
Campaign Management
Channel Management
No
Contact Database
No
Email Marketing
No
Event Triggered Actions
No
Lead Management
No
Multi-Campaign
No
Product Features
Campaign Management
Channel Management
No
Contact Database
No
Email Marketing
No
Event Triggered Actions
No
Lead Management
No
Multi-Campaign
No
Social Media Advertising
Ad Buying
No
Ad Creation
No
Bulk Advertising
No
Campaign Management
No
Collaboration Tools
No
Comment / Reply Moderation
No
Digital Asset Management
No
Reporting / Analytics
No
Retargeting
No
Roles / Permissions
No