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Description
Precisely Demographics is a comprehensive assortment of demographic, geodemographic, and consumer context information aimed at enhancing your understanding of individuals and the environments in which they live, work, and engage in business activities. This extensive data collection spans over 140 countries and territories globally, enabling you to perform analyses at the required scale. With Precisely Demographics, you can visualize population statistics and attributes at various levels, including national, state, census-block, or lifestyle group, while also planning for future patterns through demographic estimates and projections. Recognizing that populations are ever-evolving, the platform offers not only traditional resident profiles but also dynamic demographics that reveal how populations fluctuate throughout the day or week. This data-driven approach can lead to more informed business decisions, as it encompasses insights about over 6.7 billion individuals across the globe. Additionally, the datasets come equipped with geographic details, such as census and administrative boundaries, facilitating the connection between people, behaviors, and their respective locations, ultimately enriching your strategic planning and execution efforts.
Description
Accurate data is essential for effective decision-making, yet surveys often go unanswered. Solutions like RFID and Bluetooth (BLE) can be complicated and expensive. In contrast, each smart camera effortlessly evaluates numerous faces, generating metrics that include impressions, demographic details such as age and gender, and positive emotional responses over time. Setting up one of these cameras can be completed in less than 12 minutes, and users can conveniently access a live dashboard from any location at any time. By analyzing hundreds of faces, you can measure emotional well-being over time with an accuracy exceeding 95%. This allows you to gather crucial insights regarding which demographic groups are most and least engaged. You can conduct A/B tests to assess the effectiveness of various marketing strategies and content, providing clarity on what resonates with your audience and why. This technology equips you with invaluable data and insights that can enhance your sales, marketing, and research endeavors. It also enables automatic tracking of total impressions (non-unique) while measuring average dwell time, which helps in understanding consumer behavior better. By utilizing ethical facial analysis, organizations can reveal distinctive insights about their audience that were previously difficult to obtain.
API Access
Has API
API Access
Has API
Integrations
IBM i
SAP Cloud Platform
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Precisely
Country
United States
Website
www.precisely.com/product/precisely-demographics/precisely-demographics
Vendor Details
Company Name
Zenus
Country
United States
Website
www.zenus.ai/analytics
Product Features
Product Features
Emotion Recognition
Facial Emotions
Facial Expression Analysis
Machine Learning
Photo Emotions
Speech Emotions
Video Emotions
Written Text Emotions
People Counting
API
Anonymous Counting
Benchmarking
Car Counting
Conversion Tracking
Data Export
Events Statistics
Heatmaps
Mood/Age/Gender Recognition
Motion Detection
Reporting / Analytics
Retail Counting
Staff Exclusion
WiFi Tracking
Zone / Area Monitoring