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Description
Having a large customer base is advantageous! These top-of-funnel initiatives engage with potential customers who have yet to buy from your brand, with the potential to scale to over 200 million households in the U.S. We leverage interest and behavioral analytics to create audience personas, employing lookalike models derived from your customer relationship management data. By experimenting with various audience segments and data sources, we continuously refine and enhance strategies that yield the best results for your business. Don't miss out on the opportunity to convert website traffic into sales. Our effective mid-funnel strategies utilize identity resolution to connect website visits to mailing addresses, enabling you to re-target those visitors through Direct Mail. With programmatic triggers, you can tailor your communications based on user activity, such as specific page visits or traffic sources, and synchronize these efforts with other marketing channels like email and social media. Elevate your customer lifetime value; our bottom-of-funnel campaigns are designed to achieve the highest conversion rates by motivating repeat purchases and re-engaging customers who have previously lapsed. By employing these comprehensive strategies, you can create a robust marketing ecosystem that maximizes both engagement and profitability.
Description
Who’s Mailing What! serves as a competitive intelligence tool and an extensive searchable database focused on direct mail and email marketing initiatives, granting marketers, designers, copywriters, and direct mail experts access to a vast collection of authentic direct mail items, including sales letters, postcards, flyers, and archived emails, spanning over 85 sub-categories and 21 primary industry categories within the U.S. Users can utilize keyword searches, competitor analysis, or format filters to discover effective creative strategies, including headlines, offers, designs, and promotional techniques, while also monitoring which companies are actively conducting mailing campaigns, viewing campaign creatives in PDF format, and acquiring valuable insights into successful practices in their sectors. This platform further enhances user experience by offering real-time alerts for new campaigns, employing machine learning and OCR for full-text search capabilities, and providing weekly updates to the database, ensuring users remain informed about industry trends, can benchmark competitive behaviors, and are inspired to develop more impactful direct mail strategies. The comprehensive nature of this tool enables professionals to refine their marketing approaches and stay ahead in a competitive landscape.
API Access
Has API
No
API Access
Has API
No
Integrations
Ethyca
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Postie
Founded
2017
Country
United States
Website
postie.com
Vendor Details
Company Name
Who's Mailing What!
Founded
1978
Country
United States
Website
www.whosmailingwhat.com
Product Features
Direct Mail Automation
A/B Testing
Yes
Analytics/Reporting
Yes
Campaign Management
Yes
Data Import/Export
No
Delivery Tracking
Yes
Design Management
Yes
Event Triggered Mailings
Yes
List Scrubbing
No
Mailing List Purchasing
Yes
Mailing Services Integration
Yes
Pre-made Templates
No
Printing Services Integration
Yes
Response Alerts
No
Product Features
Direct Mail Automation
A/B Testing
No
Analytics/Reporting
No
Campaign Management
No
Data Import/Export
No
Delivery Tracking
No
Design Management
No
Event Triggered Mailings
No
List Scrubbing
No
Mailing List Purchasing
No
Mailing Services Integration
No
Pre-made Templates
No
Printing Services Integration
No
Response Alerts
No
