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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Having a large customer base is advantageous! These top-of-funnel initiatives engage with potential customers who have yet to buy from your brand, with the potential to scale to over 200 million households in the U.S. We leverage interest and behavioral analytics to create audience personas, employing lookalike models derived from your customer relationship management data. By experimenting with various audience segments and data sources, we continuously refine and enhance strategies that yield the best results for your business. Don't miss out on the opportunity to convert website traffic into sales. Our effective mid-funnel strategies utilize identity resolution to connect website visits to mailing addresses, enabling you to re-target those visitors through Direct Mail. With programmatic triggers, you can tailor your communications based on user activity, such as specific page visits or traffic sources, and synchronize these efforts with other marketing channels like email and social media. Elevate your customer lifetime value; our bottom-of-funnel campaigns are designed to achieve the highest conversion rates by motivating repeat purchases and re-engaging customers who have previously lapsed. By employing these comprehensive strategies, you can create a robust marketing ecosystem that maximizes both engagement and profitability.

Description

Direct mail remains a powerful tool for driving new sales and attracting fresh customers, significantly benefiting businesses across various sectors. At Vya, we are equipped to oversee your complete direct mail initiative, starting from conceptualization at the corporate level to delivery in the consumer's mailbox. By integrating our user-friendly MRM systems with established printing capabilities, we provide customizable templates, streamlined approval procedures, efficient project management, and notable savings on print and postage expenses. Our dedicated print and fulfillment specialists are ready to guide you through a range of options, including traditional mailers, Every Door Direct Mail® (EDDM®) campaigns, dimensional mailers, custom kits, and more, ensuring your campaign distinguishes itself in a competitive landscape. Additionally, we combine our extensive printing and direct mail expertise with our marketing resource management technology to deliver a full suite of services. This approach includes the ability for local customization, list purchasing, effective data management, and smooth printing and distribution to enhance your marketing efforts. By leveraging our comprehensive solutions, you can ensure that every aspect of your direct mail campaign is executed flawlessly.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Ethyca Yes 

Integrations

Ethyca No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Postie

Founded

2017

Country

United States

Website

postie.com

Vendor Details

Company Name

Vya Systems

Founded

1991

Country

United States

Website

www.vyasystems.com

Product Features

Direct Mail Automation

A/B Testing Yes 
Analytics/Reporting Yes 
Campaign Management Yes 
Data Import/Export No 
Delivery Tracking Yes 
Design Management Yes 
Event Triggered Mailings Yes 
List Scrubbing No 
Mailing List Purchasing Yes 
Mailing Services Integration Yes 
Pre-made Templates No 
Printing Services Integration Yes 
Response Alerts No 

Product Features

Direct Mail Automation

A/B Testing No 
Analytics/Reporting Yes 
Campaign Management No 
Data Import/Export No 
Delivery Tracking No 
Design Management Yes 
Event Triggered Mailings No 
List Scrubbing No 
Mailing List Purchasing Yes 
Mailing Services Integration Yes 
Pre-made Templates Yes 
Printing Services Integration Yes 
Response Alerts No 

Web to Print

Approval Workflow No 
Customizable Templates No 
Multi-Store No 
Order Management No 
Product Configurator No 
Quotes / Estimates No 
SEO Management No 
Templates No 
Website Management No 

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