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Description
Introducing Poplar, a programmatic platform that leverages API capabilities to help brands effortlessly craft personalized direct mail campaigns in just minutes. With our user-friendly interface, you can quickly establish and launch both one-time and ongoing campaigns, seamlessly integrating with top marketing automation tools, e-commerce platforms, and cloud services. Personalize your mailings with dynamic HTML templates that allow for tailored imagery and text for each recipient. Engage with visitors who have abandoned their shopping carts through targeted direct mail, and easily upload custom mailing lists while creating cross-sell opportunities and triggers for existing customers, all while choosing from various postage options, delivery speeds, and scheduling preferences. Whether you want to send a single piece or a million, benefit from competitive per-piece rates without any hidden SaaS or subscription costs. Our platform also incorporates robust multivariate testing features, empowering marketers to efficiently assess and enhance various campaign elements across multiple channels, ensuring maximum effectiveness and engagement. By utilizing these advanced tools, brands can significantly elevate their marketing strategies and achieve impressive results.
Description
RRD Direct Mail Services provides an unmatched range of resources in the realm of print marketing. We have pioneered innovative production efficiencies and leveraged automated processing alongside customization technologies. Our extensive expertise and analytical capabilities enable us to deliver impactful communications tailored to audiences of various sizes. We design marketing initiatives that attract new customers while also crafting essential business communications that reinforce and expand brand presence. By addressing our clients' most pressing challenges, we offer the most comprehensive suite of capabilities in the industry. Our customized solutions have empowered clients to navigate obstacles unique to their operations, and the outcomes are a testament to our effectiveness. In today's complex buyer journey, transforming potential customers into devoted partners and advocates necessitates a skilled approach. This dedication to excellence ensures that we not only meet but exceed our clients’ expectations.
API Access
Has API
No
API Access
Has API
No
Integrations
ActiveCampaign
Yes
Adobe Marketo Engage
Yes
Blueshift
Yes
Braze
Yes
Cordial
Yes
Customer.io
Yes
Drip
Yes
HubSpot CRM
Yes
HubSpot Customer Platform
Yes
HubSpot Marketing Hub
Yes
Integrations
ActiveCampaign
No
Adobe Marketo Engage
No
Blueshift
No
Braze
No
Cordial
No
Customer.io
No
Drip
No
HubSpot CRM
No
HubSpot Customer Platform
No
HubSpot Marketing Hub
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Share Local Media
Founded
2016
Country
United States
Website
heypoplar.com
Vendor Details
Company Name
R.R. Donnelley & Sons
Founded
1864
Country
United States
Website
www.rrd.com
Product Features
Direct Mail Automation
A/B Testing
No
Analytics/Reporting
No
Campaign Management
No
Data Import/Export
No
Delivery Tracking
No
Design Management
No
Event Triggered Mailings
No
List Scrubbing
No
Mailing List Purchasing
No
Mailing Services Integration
No
Pre-made Templates
No
Printing Services Integration
No
Response Alerts
No
Product Features
Direct Mail Automation
A/B Testing
Yes
Analytics/Reporting
Yes
Campaign Management
No
Data Import/Export
No
Delivery Tracking
Yes
Design Management
No
Event Triggered Mailings
No
List Scrubbing
No
Mailing List Purchasing
No
Mailing Services Integration
Yes
Pre-made Templates
No
Printing Services Integration
Yes
Response Alerts
No
