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Average Ratings 0 Ratings
Description
Within the Pontiac Intelligence console, you can create audiences that are highly customizable based on unique device IDs linked to smartphones. You have the flexibility to include numerous specific details when defining your audience. Pontiac Intelligence provides access to an extensive library of over 350,000 audience segments that can be seamlessly integrated into your marketing campaigns. You can also connect a comprehensive range of third-party audiences to enhance your targeted efforts. If you're aiming to reach individuals who have shown interest in various activities or lifestyles through their online behavior, our thousands of behavioral segments can help you achieve that. For example, you can target job seekers in the entertainment sector, individuals searching for school supplies, or those earning between $50,000 and $75,000 annually. Additionally, you might want to reach consumers interested in specific products, like teeth-whitening strips. With pre-packaged audiences readily available, you can efficiently tailor your campaigns to meet your specific marketing goals and objectives. The possibilities for audience segmentation are virtually limitless, allowing for highly effective targeting strategies.
Description
Our cutting-edge Planning module enables ProHabits to gather information on customers’ goals, essential metrics, initiatives, and activities. Utilizing these data points, we develop a tailored digital marketing strategy aimed at activating individuals and effectively managing relevant touchpoints. The Audience module facilitates ProHabits in categorizing employees according to various attributes supplied by our clients, which may include demographics, performance levels, geographical location, and job roles. As campaigns progress, we enhance employee data by integrating it with insights on employee engagement and motivations, which helps to refine targeting and improve relevance. The Analytics module further enriches ProHabits' data by combining it with employee information and key performance indicators, offering tailored insights that align with the unique objectives of each client, initiative, and audience segment. Drawing upon metrics and KPIs from the realms of digital marketing and social media advertising, our performance management framework effectively illustrates how employees interact with ProHabits campaigns and the underlying reasons for their engagement, ensuring that our approach remains data-driven and impactful. This commitment to analytics empowers organizations to continuously adapt and optimize their strategies based on real-time insights.
API Access
Has API
Yes
API Access
Has API
No
Integrations
Google
Yes
Microsoft 365
Yes
OpenX
Yes
PubMatic
Yes
Yahoo Search
Yes
Integrations
Google
No
Microsoft 365
No
OpenX
No
PubMatic
No
Yahoo Search
No
Pricing Details
$25 per month
Free Trial
No
Free Version
Yes
Pricing Details
No price information available.
Free Trial
Yes
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
Yes
Mac
Yes
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Pontiac Intelligence
Country
United States
Website
pontiac.media/platform.html
Vendor Details
Company Name
ProHabits
Founded
2017
Country
United States
Website
prohabits.com
Product Features
Product Features
Employee Engagement
Benchmarking
Yes
Cultural Alignment
Yes
Employee Awards
Yes
Employee Guides
No
Employee Recognition
Yes
Feedback Management
Yes
Goal Management
Yes
Health & Wellness Programs
No
Performance Management
Yes
Pulse Surveys
Yes