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features
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Description

Pleasepoint serves as an advanced machine learning platform that effectively categorizes your CRM customers by predicting their purchasing behaviors, enabling you to tailor your digital marketing strategies on a large scale. As a leading predictive marketing solution, Pleasepoint enhances CRM with valuable insights into both client and product intelligence, ultimately boosting the lifetime value of each customer. By segmenting clients according to their worth, you can foster personalized interactions that lead to increased conversion rates, improved acquisition strategies, and heightened customer loyalty. Our cutting-edge Artificial Intelligence simplifies the process of identifying customer profiles based on various factors such as consumption patterns, brand loyalty, and likelihood to purchase. Additionally, Pleasepoint utilizes AI to automatically determine customer segments in relation to their loyalty levels, allowing you to track which clients may be drifting towards inactivity while also identifying those becoming more engaged. This dynamic approach enables you to devise tailored communication strategies for each customer segment, ensuring that your marketing efforts resonate effectively with diverse audiences while maximizing overall engagement and satisfaction.

Description

You can achieve desired outcomes such as increased basket size, profitability and frequency of in-store visits. Average transaction size increases, and a propensity for purchase. We offer scalable solutions that can be scaled for a variety brands in dynamic markets. Our deep segmentation and targeting engine allows you to build rich customer profiles and create world-class loyalty programs. Our suite of intelligence modules can be used to create a cadence that 'tests, learns and optimizes'. This will ensure you are solving business problems and staying ahead of the rest. Our digital toolkit will help you accelerate your digital transformation. It will allow you to harness all your data and create a CMS that allows you to run personalized, high volume, high frequency marketing campaigns. The pandemic accelerated the shift towards digital experiences in quick-service restaurants. This includes ordering, payment, and personalized rewards.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial No 
Free Version Yes 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Pleasepoint

Country

Spain

Website

pleasepoint.com/es/customer-intelligence

Vendor Details

Company Name

Plexure

Founded

2010

Country

New Zealand

Website

www.plexure.com

Product Features

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform Yes 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms No 
Lead Scoring Yes 
Sales Intelligence Yes 
Search Marketing Yes 
Segmentation No 
Social Marketing No 
Website Visitor Tracking No 

Product Features

Customer Engagement

Analytics Yes 
Churn Management No 
Communication Management Yes 
Community Management No 
Content Syndication No 
Feedback Collection No 
Gamification No 
Live Chat No 
Video Content No 

Mobile Marketing

Channel Attribution Yes 
Contextual Targeting Yes 
Coupons Yes 
Email Marketing No 
Engagement Monitoring Yes 
In-App Marketing No 
Location-Based Marketing Yes 
Push Notifications Yes 
Text Messaging No 
Text-to-Win No 

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