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Description
Perpetua provides growth optimization and reporting technology for the world’s smartest eCommerce businesses. Through the platform, brands and sellers create goals based on strategy and rely on Perpetua’s best-in-class, always-on optimization engine to execute tactically. Integrations with Amazon, Walmart, Target, Instacart and Google Ads ensure brands achieve full-funnel engagement and maximum visibility.
Through Perpetua, you are able to launch efficient, effective, and performance-driven campaigns, while Perpetua’s intelligent reporting tools will surface the most important metrics you need to see in order to easily quantify and examine the investment of your advertising dollars into your business.
Perpetua offers tools for advertisers across the full funnel with access to Amazon DSP (OTT, OLV, dynamic display ads), influencer marketing & editorial content with only a few clicks.
Description
Leading publishers, agencies, and brands around the globe rely on Pressboard for evaluating their sponsored content, eCommerce initiatives, and social media efforts. With a comprehensive dashboard, users can efficiently manage, assess, and report on various forms of advertising, including sponsored content, native ads, and eCommerce strategies. All your social media posts, advertising campaigns, website visits, and affiliate/eCommerce activities can be monitored in one centralized location, featuring a wide array of integrations. Generate shareable reports that automatically refresh and can be easily distributed to anyone you choose. The platform offers user-friendly workflows and supports multiple users, adapting seamlessly as your business expands. Included in Pressboard Studio is Pressboard Analytics, which delivers the most precise metrics for your content. Move beyond just tracking pageviews to understand real engagement levels, including how actively readers interact with your material, whether they complete it, and if they click on your links. This is made possible through robust analytics specifically designed for branded content, ensuring you gain deep insights into audience behavior and preferences. Ultimately, Pressboard empowers you to refine your content strategy based on actionable data.
API Access
Has API
No
API Access
Has API
No
Integrations
Amazon
Yes
8fig
Yes
Amazon Ads
Yes
Ceros
No
Facebook
No
Google Analytics
No
Instagram
No
Roundel
Yes
WordPress
No
X (Twitter)
No
Integrations
Amazon
Yes
8fig
No
Amazon Ads
No
Ceros
Yes
Facebook
Yes
Google Analytics
Yes
Instagram
Yes
Roundel
No
WordPress
Yes
X (Twitter)
Yes
Pricing Details
$250 per month
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Perpetua Labs
Founded
2017
Country
United States
Website
perpetua.io
Vendor Details
Company Name
Pressboard
Country
Canada
Website
www.pressboardmedia.com
Product Features
Advertising Agency
Campaign Management
Yes
Collaboration
Yes
Document Management
No
File Sharing
No
Project Management
No
Task Management
Yes
Time Tracking
No
Amazon Seller Tools
A/B Testing
No
Alerts / Notifications
Yes
Analytics / Reporting
Yes
Campaign Management
Yes
Competitor Analysis
Yes
Content Management / Optimization
No
Conversion / ROI Tracking
Yes
Customer Data Management
No
Email Marketing
No
Feedback Management
No
Inventory Management
No
Keyword Tracking / Research
Yes
Order Management
No
PPC Ads Management
Yes
Price Optimization
No
Rank Optimization
No
Refund Management
No
Review Management
No
Sales Tracking / Analysis
No
Shipping Management
No
Trend Analysis
No
Campaign Management
Channel Management
Yes
Contact Database
No
Email Marketing
No
Event Triggered Actions
No
Lead Management
No
Multi-Campaign
Yes
PPC
A/B Testing
No
Account Alerts
Yes
Analytics / ROI Tracking
Yes
Bid Management
Yes
Budget Management
Yes
Campaign Management
Yes
Conversion Tracking
Yes
Google / Bing Ads
Yes
Keyword Research Tools
Yes
Keyword Tracking
Yes
Landing Pages / Web Forms
No
URL Builder
No
Professional Services Automation
Billing & Invoicing
No
CRM
No
Client Portal
No
Collaboration Tools
No
Document Management
No
Portfolio Management
Yes
Project Management
No
Proposal Generation
No
Quote Management
No
Resource Management
No
Time & Expense Tracking
No
Search Engine Marketing (SEM)
A/B Testing
No
Account Alerts
Yes
Analytics / ROI Tracking
Yes
Bid Management
Yes
Budget Management
Yes
Campaign Management
Yes
Conversion Tracking
Yes
Google / Bing Ads
No
Keyword Research Tools
Yes
Keyword Tracking
Yes
Landing Pages / Web Forms
No
URL Builder
No
