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Description

Pattern is redefining ecommerce growth with its all-in-one acceleration platform that helps brands scale profitably across markets, channels, and geographies. By combining patented AI-backed software, global logistics, and targeted consulting services, Pattern gives companies everything they need under one roof. Its marketplace expertise spans over 60 platforms worldwide, including Amazon, Alibaba, and TikTok, ensuring brands achieve visibility and growth where it matters most. Fulfillment services are delivered with industry-leading accuracy, speed, and competitive pricing, eliminating concerns about kitting, prep, or bundling. AI-powered tools like Pattern’s Product Experience Management (PXM) solution streamline content, creators, and digital shelf management. With more than 44 trillion data points and decades of experience, the platform provides brands with actionable insights that turn complexity into clarity. Backed by 1,800 specialists across 18 global locations, Pattern balances local market understanding with global execution. The result is a trusted partnership that makes ecommerce not only scalable but refreshingly simple.

Description

Lasso is a cloud-based platform designed for product information management (PIM) and digital asset management (DAM), specifically tailored for ecommerce teams. This platform enables teams to effectively onboard catalog data sourced from supplier files, feeds, and websites, while also facilitating the mapping of incoming fields to product schemas, standardizing units, and organizing products into appropriate categories. With the aid of AI-driven tools, Lasso automatically fills in missing attributes, creates on-brand descriptions, translates content using established glossaries, and generates or enhances images, all supported by sources and confidence scores for thorough review. Users are empowered to organize products and assets efficiently, monitor completeness, establish validation rules, collaborate in real time, and manage roles, permissions, and audit logs to ensure streamlined operations. Additionally, Lasso offers seamless integrations with various ecommerce and business platforms, along with support for APIs, XML feeds, and MCP, enhancing its utility across different systems. A no-cost plan is also offered, while paid options are determined by catalog capacity and user engagement, allowing teams to choose the most suitable plan for their needs. This flexibility in pricing makes Lasso an appealing choice for businesses of all sizes looking to optimize their ecommerce processes.

API Access

Has API Yes 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

No images available

Integrations

Shopify Yes 
WooCommerce Yes 
Adobe Advertising Cloud Yes 
Adobe Workfront Yes 
BigCommerce No 
CedCommerce Yes 
Google Analytics Yes 
Google Drive Yes 
Magento No 
Microsoft 365 Yes 
Microsoft OneDrive Yes 
Model Context Protocol (MCP) No 
NetSuite No 
Okta Yes 
SAP Commerce Cloud No 
Salsify No 
Shoptet No 
Slack Yes 
ethbox Yes 

Integrations

Shopify Yes 
WooCommerce Yes 
Adobe Advertising Cloud No 
Adobe Workfront No 
BigCommerce Yes 
CedCommerce No 
Google Analytics No 
Google Drive No 
Magento Yes 
Microsoft 365 No 
Microsoft OneDrive No 
Model Context Protocol (MCP) Yes 
NetSuite Yes 
Okta No 
SAP Commerce Cloud Yes 
Salsify Yes 
Shoptet Yes 
Slack No 
ethbox No 

Pricing Details

$1000.00/month
CORE, PRO, ENTERPRISE -
Editions usually on an annual contract. Each system is tailored meet specific customer requirements.
Free Trial No 
Free Version No 

Pricing Details

The Free plan costs €0. Pro costs €149/month, billed annually. Enterprise pricing is custom under an annual agreement. Prices exclude VAT.
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Pattern

Founded

2013

Country

United States

Website

www.pattern.com

Vendor Details

Company Name

DoneByAI

Founded

2025

Country

Czech Republic

Website

productlasso.com

Product Features

Brand Management

Approval Process Control No 
Artwork Management No 
Asset Management Yes 
Change Management No 
Fulfillment Distribution No 
Project Management No 

Creative Management

Billing & Invoicing No 
Client Management No 
Collaboration No 
File Sharing Yes 
Project Management No 
Task Management No 
Time Tracking No 

Digital Asset Management

Asset Categorization Yes 
Asset Library Yes 
Asset Sharing Yes 
Brand Control Yes 
Customizable Branding Yes 
File Conversion Yes 
Metadata Management Yes 
Mobile App Yes 
Reporting/Analytics Yes 
Search Within Document Yes 
Search/Filter Yes 
Version Control Yes 
Watermarking Yes 
Workflow Management Yes 

PIM

Content Syndication Yes 
Data Modeling No 
Data Quality Control Yes 
Digital Asset Management Yes 
Documentation Management Yes 
Master Record Management Yes 
Version Control Yes 

Product Data Management

Bill of Material Management No 
Document Management No 
Formula Management No 
Product Analytics No 
Product Lifecycle Management No 
Testing Management No 
Version Control No 

Product Lifecycle Management

Change Management No 
Compliance Management No 
Cost Tracking No 
Design Management No 
Document Management No 
Product Data Management No 
Project Management No 
Requirements Management No 
Supplier Management No 

Product Features

PIM

Content Syndication No 
Data Modeling No 
Data Quality Control No 
Digital Asset Management No 
Documentation Management No 
Master Record Management No 
Version Control No 

Product Data Management

Bill of Material Management No 
Document Management No 
Formula Management No 
Product Analytics No 
Product Lifecycle Management No 
Testing Management No 
Version Control No 

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