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Description
We stand apart from conventional data cooperatives. Utilizing our proprietary algorithms, we merge traditional data sources, such as individual buying patterns, with the innovative and largely unexplored realm of online browsing behavior and purchase intent. This distinctive blend of data enables us to enhance the effectiveness of traditional Coop lists and to pinpoint previously unidentified website visitors for direct mail outreach. In the eyes of a typical data cooperative, two individuals who purchased a pair of shoes last month might appear identical, sharing the same purchasing history and having equal chances of buying another pair. However, at Path2Response, we discern a deeper story; one customer is content with their purchase, while the other is still actively searching online for a second pair of shoes. Although both customers are potentially valuable, we recognize that the second customer is currently in the market, demonstrating an intent to make a follow-up purchase. This nuanced understanding allows us to tailor our outreach more effectively, ensuring that we engage with the right customers at the right time.
Description
True Fit is a sophisticated platform focused on data-driven personalization for retailers in the footwear and apparel sectors, adept at interpreting individual style, fit, and size preferences for each consumer, shoe, and clothing item. Its extensive Fashion Genome represents the most thorough collection of data in the nearly $2 trillion global market for apparel and footwear. By integrating manufacturing design information from a multitude of leading brands, anonymized order data from numerous top retailers, and personal preference insights from millions of True Fit users, along with data from hundreds of millions of anonymous shoppers, it intricately connects the specific style, fit, size, and other technical characteristics of various clothing and footwear options to the nuanced style choices and purchasing habits of millions of distinct consumers. By employing APIs, software, and advanced intelligence fueled by this unparalleled fashion data set, retailers can enhance their entire personalization framework, ultimately equipping them and their software partners with fresh, actionable insights to better serve their customers. This innovation not only revolutionizes how retailers approach personalization but also fosters a deeper connection with their clientele, enhancing overall shopping experiences.
API Access
Has API
API Access
Has API
Integrations
Shopify
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Path2Response
Founded
2013
Country
United States
Website
path2response.com
Vendor Details
Company Name
True Fit
Founded
2009
Country
United States
Website
www.truefit.com/About-Us/What-We-Do
Product Features
Buyer Intent
B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring
Direct Mail Automation
A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts