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Average Ratings 0 Ratings

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features
design
support

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Write a Review

Description

Genuine attention, as assessed by Parse.ly, uncovers how individuals choose to allocate their time—highlighting what captivates them and what holds significance in their lives. Through its data, Parse.ly investigates the interests of consumers and the priorities of media organizations. The platform equips creators, marketers, and developers with essential tools to gauge content effectiveness, validate its worth, and craft personalized content experiences that yield substantial outcomes. By utilizing real-time analytics, you can maintain an understanding of your current audience engagement. Furthermore, drawing on historical insights allows for a comprehensive view of past trends to aid in future planning. With a suite of over 30 distinct attention metrics, along with subscriber tracking and segmentation capabilities, Parse.ly provides all the resources you need to succeed. Instead of worrying about whether your metrics are correct, shift your focus to taking decisive action based on the insights you gather. Ultimately, Parse.ly empowers you to make informed decisions that enhance your content strategy and foster deeper connections with your audience.

Description

Smartocto is an intelligent editorial analytics system that provides actionable data to the newsroom. Our mission is to optimize storytellers' output, making it more relevant, profitable, and impactful. We empower storytellers with crystal clear modular big screens and insightful historical reports, real time A/B headers and lead-in testing, and actionable notifications. This gives them the ability to turn data into action and optimize for online success. Our approach to data is different because we are journalists. We don't just show pageviews. We also show metrics on engagement, loyalty, and impact to help connect online publishers with their audience. We continue to create innovative features every day, sometimes with clients. Check out our website to find out if smartocto might be for you.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

AT Internet No 
Brightspot Yes 
Convert Experiences Yes 
Facebook No 
Freshpaint Yes 
Google Analytics No 
Google Tag Manager Yes 
LinkedIn No 
PostUp Yes 
Splunk APM No 
WordPress Yes 
X (Twitter) No 
YouTube No 

Integrations

AT Internet Yes 
Brightspot No 
Convert Experiences No 
Facebook Yes 
Freshpaint No 
Google Analytics Yes 
Google Tag Manager No 
LinkedIn Yes 
PostUp No 
Splunk APM Yes 
WordPress No 
X (Twitter) Yes 
YouTube Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

Contact us for more information on the price.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows Yes 
Mac Yes 
Linux Yes 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Parse.ly

Founded

2009

Country

United States

Website

www.parse.ly/

Vendor Details

Company Name

smartocto

Founded

2015

Country

Netherlands and Serbia

Website

smartocto.com

Product Features

Web Analytics

Campaign Management No 
Conversion Tracking No 
Form Analytics No 
Goal Tracking No 
Keyword Tracking No 
Multiple Site Management Yes 
Pageview Tracking No 
Referral Source Tracking No 
Site Search Tracking No 
Time on Site Tracking No 
User Interaction Tracking No 

Product Features

Audience Intelligence

AI / Machine Learning Yes 
Audience Segmentation No 
Competitive Intelligence No 
Content Tracking Yes 
Data Visualization Yes 
Data-Driven Insights Yes 
Filters / Search No 
Image Recognition No 
Sentiment Analysis Yes 
Social Listening No 
Social Media Analytics Yes 
Trend Tracking No 

Content Marketing

Audience Targeting No 
Brand Management No 
Campaign Management No 
Categorization / Grouping No 
Conversion Tracking Yes 
Distribution Management No 
Editorial Calendar No 
Multi-Channel Publishing No 
Publish Scheduling No 
SEO Management No 
Social Media Management No 
Video Management No 

Media Monitoring

Alerts / Notifications Yes 
Broadcast Media Monitoring Yes 
Content Translation No 
Dashboards / Reporting Yes 
Export Results Yes 
Online News Monitoring Yes 
Podcast Monitoring No 
Print Media Monitoring No 
Social Media Monitoring Yes 

Alternatives

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