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Description
Empowering media organizations to enhance their strategies, our services are utilized by the largest studios, networks, and OTT platforms to refine their monetization choices through a comprehensive understanding of content. By collaborating with Parrot Analytics, you can learn to leverage demand measurement effectively, enabling you to succeed in the competitive landscape of the global attention economy. Our DEMAND360 platform collects and analyzes consumption and engagement metrics from billions of television enthusiasts worldwide each day, yielding unparalleled insights into audience demand across various platforms. With DEMAND360, we capture demand indicators from every nation, ensuring that even local productions gain visibility on a global scale. We assess the total market demand across multiple viewing formats, including SVOD, AVOD, linear, and cable. Our innovative approach has established a unified global measurement standard that synthesizes signals from consumer research, peer-to-peer streaming and downloads, and social media engagement, thus transforming the way companies interpret audience behavior. This comprehensive framework not only enhances strategic planning but also fosters a deeper connection between media entities and their audiences.
Description
Introducing QU, a groundbreaking business planning tool designed to harness consumer insights like never before. By leveraging cutting-edge machine learning technology, QU captures real-time data on global consumer demand to predict purchasing behaviors with remarkable precision. This tool enables businesses to manage their resources effectively, transform their understanding of consumer behavior, enhance supply chain planning, and ultimately boost financial performance. But how does QU operate? You can compare multiple products across various sales channels over your chosen timeframes, obtaining precise forecasts for your entire portfolio at the touch of a button. The market insights provided by QU are derived from over 90 different sources, integrating social, search, and macroeconomic data to create a comprehensive view of consumer trends. This rich consumer data is meticulously segmented and processed to assess its impact on demand, complete with added sentiment analysis and product tagging for deeper insights. Furthermore, QU allows users to select specific performance metrics, offering the capability to forecast at the SKU and channel level, ensuring that businesses can tailor their strategies to maximize effectiveness. In a rapidly changing market, QU empowers you to stay ahead of the competition and make informed decisions.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Parrot Analytics
Founded
2013
Country
United States
Website
www.parrotanalytics.com
Vendor Details
Company Name
Quantiful
Country
New Zealand
Website
quantiful.ai
Product Features
Audience Intelligence
AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking
Media Monitoring
Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring
Product Features
Demand Planning
Capacity Planning
Data Visualization
Historical Reporting
Inventory Optimization
Planned vs Actual Tracking
Product Introduction Planning
Promotions Management
Replenishment Management
Sales Forecasting
Supply Forecasting
