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Description

Determine the ideal pricing for your offerings with PGP, the price management software designed to help you establish the right price for each item, thereby boosting both sales and overall business profitability. Begin by identifying products that are priced too low and could benefit from a price increase without risking a drop in sales. Additionally, assess high-priced items to discover which products or services may be causing customers to hesitate in their purchases. With PGP, you can also forecast the financial outcomes that could be achieved by refining your pricing strategies. Setting up the PGP software is straightforward; simply input your product details along with competitor pricing, and the system will generate an artificial intelligence model that takes into account customer perception of value and price sensitivity. This comprehensive approach not only suggests the optimal price for each product but also provides a financial projection of the anticipated results, enabling you to make informed decisions for your business growth. By leveraging PGP, you can effectively navigate the complexities of pricing, ensuring that you optimize your offerings for maximum impact in the market.

Description

With the rise of competition in the marketplace, retailers are grappling with the challenge of maintaining healthy profit margins amidst relentless downward pressure on prices. To thrive and steer clear of the detrimental race to the bottom, it is essential for retailers to enhance customer perceptions of pricing and the effectiveness of their promotions, all without drastically cutting prices. Dunnhumby conducts a thorough analysis of current strategies to pinpoint the most effective tactics for achieving success in this competitive landscape. This enables businesses to fine-tune pricing strategies that not only increase margins and profits but also enhance the performance of promotions while improving how customers perceive value. Navigating shifting customer pricing expectations is already a complicated endeavor, and when coupled with the necessity to meet commercial objectives, it becomes a daunting task. Dunnhumby Price empowers retailers with tools to strategically adjust prices and predict future outcomes effectively. By leveraging Customer Data Science, it suggests ideal base prices, thereby fostering customer trust, enhancing perceived value, and driving significant business results. Ultimately, this approach allows retailers to align their pricing strategies with customer expectations, paving the way for sustainable growth and success.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Commanders Act No 
FuseCommander No 
TrustCommander No 

Integrations

Commanders Act Yes 
FuseCommander Yes 
TrustCommander Yes 

Pricing Details

$49 per month
Free Trial Yes 
Free Version Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

PREXUS pricing consulting

Founded

2007

Country

Colombia

Website

by.prexus.co

Vendor Details

Company Name

dunnhumby

Founded

1989

Country

United Kingdom

Website

www.dunnhumby.com/retailers/price-promotions/

Product Features

Pricing Optimization

Channel Analysis Yes 
Competing Product Analysis Yes 
Forecasting Yes 
Market Analysis Yes 
Multi-Store Management Yes 
Price List Management Yes 
Price Optimization Automation Yes 
Pricing Analytics Yes 
Profitability Analysis Yes 
Scenario Planning Yes 

Product Features

Pricing Optimization

Channel Analysis No 
Competing Product Analysis No 
Forecasting Yes 
Market Analysis No 
Multi-Store Management No 
Price List Management No 
Price Optimization Automation Yes 
Pricing Analytics Yes 
Profitability Analysis No 
Scenario Planning No 

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