Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Overtone functions as a contextual intelligence platform that scrutinizes real-time digital news and media, interpreting information with the thoroughness of a skilled journalist while harnessing the efficiency and reach of AI technology. It delves into page-level details to reveal clear, signal-driven insights about the impact of stories, the reasons behind their connections, and their alignment with brand identities. Catering to publishers, advertisers, and PR professionals, Overtone handles more than 1.4 billion requests each day, generating thousands of unique signals across an array of languages and providing audience curation that prioritizes content, enhancing targeting, brand safety, relevance of campaigns, and generating revenue without depending on intrusive personal data. By empowering media experts to "identify and act on the significant stories," Overtone integrates clarity, cultural context, community insights, and real-time "cultural pulse" signals into the existing infrastructure of adtech and content workflows, ultimately transforming how these professionals operate in a rapidly evolving media landscape. This innovative approach not only optimizes the efficiency of campaigns but also fosters a deeper connection between brands and their audiences.
Description
At Xaprio, our mission is to blend the enchantment of innovation with programmatic serving in a seamless manner. We strive to transform conventional banners into captivating rich media experiences while empowering media buyers with greater autonomy. This enhanced level of control, facilitated by our self-service platform, allows advertisers to activate, scale, and maximize the impact of each campaign across top-tier inventory. Technology has always been a crucial element in narrowing the divides of the present to forge a brighter future, and we are confident that advancements in AdTech are poised to revolutionize the advertising landscape. By providing marketers with greater authority and a versatile toolkit, our self-serve platform encourages creativity and innovative thinking. Media buyers can efficiently execute campaigns, analyze data, and make informed decisions regarding which segments are thriving and which are underperforming, leading to more strategic outcomes. Ultimately, we believe that this approach not only enhances campaign effectiveness but also enriches the overall advertising experience for both marketers and consumers alike.
API Access
Has API
No
API Access
Has API
No
Integrations
Xapads
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Overtone
Country
United States
Website
overtone.ai/platform/
Vendor Details
Company Name
Xaprio Solutions
Founded
2005
Country
India
Website
xaprio.com
Product Features
Artificial Intelligence
Chatbot
No
For Healthcare
No
For Sales
No
For eCommerce
No
Image Recognition
No
Machine Learning
No
Multi-Language
No
Natural Language Processing
No
Predictive Analytics
No
Process/Workflow Automation
No
Rules-Based Automation
No
Virtual Personal Assistant (VPA)
No