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Description

Otterfish simplifies the process of creating and managing Facebook and Instagram Ads, catering specifically to small and medium-sized enterprises that may lack the resources or expertise in digital marketing. With Otterfish, anyone on your team can effortlessly launch high-performing ads, thanks to its user-friendly interface. The platform includes a variety of tools such as ad creation, publishing, audience testing, and performance analytics, making it a comprehensive solution for your advertising needs. It also offers a free plan, encouraging you to give it a try today. Additionally, Otterfish serves as a centralized hub for all your content and associated data. The innovative Creative Brain™ feature ensures that every image, ad, and product is meticulously tagged, enabling you to quickly access the best-performing visuals for specific products. You no longer need to rely on guesswork to identify your target audience or what creative elements resonate with them. By utilizing Audience tests, you can select an image, and Otterfish will automatically present it to real audience segments with corresponding captions, allowing for rapid comparison across different audience groups and optimizing your advertising strategy effectively. Now, marketing your business has never been easier or more efficient!

Description

Top brands and marketers around the globe leverage the Trapica AI platform for campaign automation, optimization, and audience discovery, significantly reducing campaign management time while boosting return on ad spend (ROAS) and streamlining social, search, and programmatic marketing efforts. This advanced AI marketing suite seamlessly integrates into existing paid search and social strategies. Unlike typical tools that only automate specific elements within a single channel, Trapica acts like a supercharged exoskeleton for marketing teams, employing 14 algorithms and a singular AI brain to oversee every facet of digital marketing, from automating campaigns and optimizing targeting to providing comprehensive audience insights and safeguarding ad accounts. By fostering a collaborative environment, Trapica empowers marketing teams to combine human expertise with machine efficiency, leading to superior results that neither could achieve alone. Ultimately, this partnership between humans and technology enhances creativity and effectiveness in marketing strategies.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Facebook Ads
Instagram
Amazon
Facebook
Google Ads
Instagram Ads
LinkedIn
Pinterest
Quora
Reddit
Snapchat
TikTok
X (Twitter)
YouTube

Integrations

Facebook Ads
Instagram
Amazon
Facebook
Google Ads
Instagram Ads
LinkedIn
Pinterest
Quora
Reddit
Snapchat
TikTok
X (Twitter)
YouTube

Pricing Details

$19.99 per user per month
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Otterfish

Founded

2020

Country

New Zealand

Website

otterfish.com

Vendor Details

Company Name

Trapica

Founded

2016

Country

United States

Website

www.trapica.com

Product Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Creative Management

Billing & Invoicing
Client Management
Collaboration
File Sharing
Project Management
Task Management
Time Tracking

eCommerce

CRM
Catalog Management
Channel Management
Customer Accounts
Data Security
Email Marketing
Inventory Management
Kitting
Loyalty Program
Mobile Access
Multi-Store Management
Order Management
Product Configurator
Promotions Management
Returns Management
Reviews Management
SEO Management
Shopping Cart
Templates

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Product Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Search Engine Marketing (SEM)

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

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