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features
design
support

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Description

Optimove, the most trusted Relationship Marketing Hub, empowers CRM Marketers to manage large-scale customer-driven journeys. Optimove automatically uncovers customer engagement opportunities and orchestrates self-optimizing customer experiences. It also accurately measures the incremental effect of all marketing interactions. Optimove helps brands like Penn National, JD Sports and Dollar Shave Club increase customer loyalty, retention and lifetime value.

Description

adCasa is an AI Marketing Operating System built for performance agencies, media buyers, and scaling brands. Developers have unified environments to live and work in; marketers just have a mess of CSVs and expensive, fragmented SaaS tools. adCasa gives performance operators a unified, daily visual workspace. Instead of a basic chatbot that forgets context, adCasa provides a secure, infinite canvas where humans dictate strategy, and the machine handles the math. CORE CAPABILITIES: • Visual Workflow Builder: Connect Google Ads, Meta, Slack, and your CRM on a drag-and-drop canvas. Automate lead routing and live campaign updates without writing a single line of code. • True ROI Analytics: Native ad platforms over-report their own success. Our causal inference engine calculates true incremental return on ad spend (ROAS), revealing which channels actually drive net revenue. • Dashboards on Demand: Stop paying for rigid analytics software. Use plain English to instantly generate custom performance dashboards connected to your live data. • 24/7 Campaign Watchdog: The OS continuously audits active campaigns. If efficiency drops, it halts the bleeding and sends an alert with a drafted repair strategy for human-in-the-loop approval. • Built-In Creative Studio: Generate video ads, images, voiceovers, and background music natively within the operating system. THE PRICING PARADIGM: We believe in transparent, usage-based compute. There are no feature paywalls or "per-seat" licenses. Every user gets full access to the entire OS and 150+ native API integrations. You only pay for the compute credits your team actually consumes.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

3radical Voco Yes 
Airship Yes 
Attentive Yes 
Extole Yes 
Facebook Ads No 
Google Ads No 
Google Analytics No 
Google Docs No 
Google Drive No 
Google Search Console No 
Google Sheets No 
Google Slides No 
HubSpot Marketing Hub No 
Instagram Ads No 
Kleene Yes 
LinkedIn Ads No 
Pipedrive No 
Slack No 
Taxi for Email Yes 
Telegram No 

Integrations

3radical Voco No 
Airship No 
Attentive No 
Extole No 
Facebook Ads Yes 
Google Ads Yes 
Google Analytics Yes 
Google Docs Yes 
Google Drive Yes 
Google Search Console Yes 
Google Sheets Yes 
Google Slides Yes 
HubSpot Marketing Hub Yes 
Instagram Ads Yes 
Kleene No 
LinkedIn Ads Yes 
Pipedrive Yes 
Slack Yes 
Taxi for Email No 
Telegram Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$0/month
Usage-Based Compute. We do not paywall features. Every tier includes Full OS Access and Unlimited Projects.

✅ Free Tier: $0 (150 Sign-Up Credits)
✅ Pro Tier: $29/mo (1,500 Credits)
✅ Agency Tier: $99/mo (6,000 Credits)
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Optimove

Founded

2009

Country

United States, England, Israel, Singapore

Website

www.optimove.com

Vendor Details

Company Name

adCasa

Founded

2024

Country

United Kingdom

Website

adcasa.io

Product Features

Campaign Management

Channel Management Yes 
Contact Database Yes 
Email Marketing Yes 
Event Triggered Actions Yes 
Lead Management No 
Multi-Campaign Yes 

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management Yes 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration Yes 
Data Matching Yes 
GDPR Compliance Yes 
Personalization Yes 
Predictive Modeling Yes 

Customer Engagement

Analytics Yes 
Churn Management Yes 
Communication Management Yes 
Community Management No 
Content Syndication No 
Feedback Collection No 
Gamification Yes 
Live Chat No 
Video Content No 

Product Features

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