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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

OptiKPI is a CRM and retention platform that was designed specifically for iGaming companies. It provides them with data-driven tools to improve player engagement, retention and lifetime value. The platform uses real-time data from customers to deliver customized marketing campaigns that increase revenue and foster loyalty. OptiKPI, built by marketing experts, simplifies complex retention strategy, allowing businesses create tailored experiences that resonate well with players. Intelligent segmentation, automated campaign, and real-time monitoring are just some of the capabilities that come with this platform. These features help businesses engage their players and drive long-term values. OptiKPI supports businesses of all sizes by providing enterprise-level features in a user-friendly package.

Description

Streamline the processes of audience segmentation, campaign formulation, and offer administration through intuitive workflows and ready-to-use templates. Utilize comprehensive reports and dashboards to effectively analyze and pinpoint the ideal audience for your promotions by examining a diverse array of profile characteristics. Merge player insights with campaign analytics to enhance your marketing efforts from initial assessment to implementation. Oversee monthly campaigns and seamlessly transfer offer data into your offer management system via push or pull methods. Launch numerous creative campaigns each month, targeting various segments, while also monitoring real-time campaign performance to swiftly address any underachieving initiatives using a variety of striking graphics and pre-designed reports. Examine offer redemption rates by campaign, segment, and individual player, while enjoying versatile and effective methods to segment target audiences and scrutinize their behaviors with the metrics that matter most to you. This systematic approach not only optimizes your marketing strategy but also empowers you to adapt quickly to changing market conditions.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

No images available

Screenshots View All

Integrations

Firebase Yes 
HubSpot CRM Yes 
HubSpot Customer Platform Yes 
Mailchimp Yes 
SendGrid Yes 
Textlocal Yes 
Twilio Yes 

Integrations

Firebase No 
HubSpot CRM No 
HubSpot Customer Platform No 
Mailchimp No 
SendGrid No 
Textlocal No 
Twilio No 

Pricing Details

Contact for pricing
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App Yes 
Windows Yes 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

OptiKPI

Founded

2016

Country

Finland

Website

www.optikpi.com

Vendor Details

Company Name

VizExplorer

Country

United States

Website

www.vizexplorer.com/solutions/marketing-intelligence-and-automation

Product Features

CRM

Calendar/Reminder System No 
Call Logging No 
Document Storage No 
Email Marketing Yes 
Internal Chat Integration Yes 
Lead Scoring Yes 
Marketing Automation Integration Yes 
Mobile Access Yes 
Quotes / Proposals No 
Segmentation Yes 
Social Media Integration No 
Task Management Yes 
Territory Management Yes 

Product Features

Business Intelligence

Ad Hoc Reports No 
Benchmarking No 
Budgeting & Forecasting No 
Dashboard No 
Data Analysis No 
Key Performance Indicators No 
Natural Language Generation (NLG) No 
Performance Metrics Yes 
Predictive Analytics Yes 
Profitability Analysis No 
Strategic Planning No 
Trend / Problem Indicators No 
Visual Analytics Yes 

Campaign Management

Channel Management No 
Contact Database No 
Email Marketing Yes 
Event Triggered Actions No 
Lead Management No 
Multi-Campaign No 

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