Compare On Device Research vs. Upwave

We assist some of the top global brands, advertising agencies, and media owners in evaluating the effectiveness of their advertising efforts, both online and offline. By leveraging advanced proprietary technology alongside access to the largest mobile panel in the UK, we are able to connect with engaged consumers and obtain valuable feedback on client campaigns. Our commitment to honesty in advertising drives us to collect insights that truly matter. We believe that campaign analysis should go beyond mere data; it should provide a clear and actionable vision that fosters client and brand success. Our mission is to ensure that your advertising budgets yield optimal results consistently. As the media and advertising landscape becomes increasingly fragmented, the need for comprehensive campaign research grows ever more critical. Regardless of whether your campaign employs contemporary platforms like digital and social media or traditional avenues such as audio and outdoor advertising, our extensive range of research solutions is designed to support your needs effectively. Additionally, we continuously refine our methodologies to adapt to the evolving market dynamics.

Utilize top-tier predictive analytics, powered by the most extensive consumer dataset on the market, to assess brand campaigns across various channels. Experience Brand Lift KPIs in a way that sets a new standard. Access insights on Linear, Addressable, CTV, and Digital advertising through a single on-demand dashboard, all while benefiting from unmatched data scale. Say goodbye to uncertainty about whether your campaign achieved specific behavioral objectives; instead, review actual delivery metrics by publisher or audience. Upwave not only plans and measures but also enhances brand marketing efforts. Our unparalleled digital network facilitates swift and precise data collection from millions of everyday consumers, ensuring real-time dashboards that provide the most current and accurate brand insights, all available in one user-friendly platform. The seamless integration with DSPs and social media platforms allows for bid optimization and audience targeting to amplify marketing effectiveness. Our clientele spans a wide range of industries, including consumer packaged goods (CPG), technology, and financial services, as well as some of the largest advertising agencies globally, highlighting the versatility and reach of our services. Every campaign is an opportunity to refine strategies and drive exceptional results.