Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Ogury is an international advertising technology firm that provides privacy-centric advertising solutions to brands, agencies, and publishers by focusing on personas instead of individual identities. Their innovative approach transcends conventional contextual and semantic targeting methods, enabling brands to engage with the appropriate audience while safeguarding personal information. This strategy, referred to as personified advertising, emphasizes the targeting of anonymized personas based on distinct online behaviors and characteristics at the level of ad placements, which ensures privacy while optimizing both precision and effectiveness. The Active Insights platform allows brands to easily access and comprehend persona-driven insights in an engaging manner, thereby improving audience understanding without the need for personal identifiers. Featuring a comprehensive collection of pre-defined personas, the platform empowers brands to efficiently identify and connect with their ideal target audiences. Moreover, Ogury offers customized solutions that include captivating creative formats and strong partnerships with quality publishers, further enhancing their advertising capabilities. As a result, brands can leverage these insights and partnerships to maximize their advertising impact while maintaining consumer trust.

Description

Achieve immediate results while simultaneously working towards your long-term branding objectives. The effectiveness of anonymous website personalization has been demonstrated to enhance both conversions and customer lifetime value. Say farewell to intrusive cookies and annoying pop-up surveys. Personify XP utilizes advanced AI and machine learning to analyze and interpret visitor behavior with unprecedented accuracy. It quickly segments each visitor, tailoring the experience to align with their goals, behavioral tendencies, and content preferences in real-time. Whether showcasing a product, promotion, video, or other content, your website dynamically adjusts to present the most relevant information based on statistical insights. This innovative approach propels brands beyond conventional targeted marketing, unlocking new avenues for anonymous personalization. You'll be able to see how Personify XP positively impacts critical marketing metrics and receive valuable, contextual recommendations to enhance performance further. Furthermore, leveraging these insights can lead to more effective marketing strategies and improved customer engagement over time.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Amplience No 
BigCommerce No 
Emarsys No 
ONEcount No 
Salesforce No 
Shopify No 
Sitecore No 
WordPress No 

Integrations

Amplience Yes 
BigCommerce Yes 
Emarsys Yes 
ONEcount Yes 
Salesforce Yes 
Shopify Yes 
Sitecore Yes 
WordPress Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Ogury

Founded

2014

Country

United Kingdom

Website

ogury.com

Vendor Details

Company Name

Personify XP

Founded

2018

Country

United States

Website

personifyxp.com

Product Features

Product Features

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Alternatives

Alternatives

Albacross Reviews

Albacross

Albacross Nordic