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Description
Monitor your brand and reputation diligently, ensuring that your marketing, communication, and PR initiatives are quantifiable. Avoid relying solely on intuition and gain a comprehensive understanding of your situation. Utilizing the OBI Brand Monitor allows you to maintain a clear view of all discussions and mentions of your organization both online and offline. This strategic approach enables you to enhance your brand and reputation more effectively. Additionally, track the overall sentiment regarding your organization and its competitors. Whether launching a new campaign or facing a crisis, you can instantly observe the impact on sentiment and make necessary adjustments. Keep your organization informed through automated, data-driven reports that are fully customizable to showcase the information you deem essential. The success of media monitoring hinges on its user-friendliness, so you can select what aspects to track in real-time, determine where routine reports are adequate, and decide what can be managed through narrowcasting. You simply communicate your preferences to us, and we will create a tailored environment to suit your needs. This ensures that your monitoring efforts align perfectly with your strategic goals.
Description
Our leading platform provides continuous tracking of 16 essential brand health metrics, delivering advanced, in-depth insights to enhance your brand development. This tool assists in analyzing and comparing your performance against your objectives, rivals, and the broader market through daily brand assessments. With over 15 years of historical data that refreshes each day, you can identify trends, achievements, and potential opportunities. Evaluate your performance in relation to your primary competitors and quickly respond to shifts in how your brand is perceived. YouGov BrandIndex not only supplies over 15 years of historical brand insights but is also a part of our continuously expanding repository of interconnected intelligence. By monitoring your brand health with YouGov BrandIndex, you can seamlessly integrate with YouGov's other services for a comprehensive understanding of your audience, enabling you to strategize effectively, investigate online behaviors, launch campaigns, and more. This persistent access to daily data in our brand tracking platform empowers you to notice changes as they happen, ensuring you stay ahead in the competitive landscape. Ultimately, an informed strategy leads to sustainable growth and enhanced brand loyalty.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
OBI4wan
Founded
2011
Country
Netherlands
Website
www.obi4wan.com/en/products/media-monitoring/
Vendor Details
Company Name
YouGov
Founded
2000
Country
United Kingdom
Website
business.yougov.com/product/brandindex
Product Features
Reputation Management
Campaign Management
Gamification
Response Management
Review Generation
Review Monitoring
Sentiment Analysis
Social Media Metrics
Social Media Monitoring
White Label
Social Media Monitoring
Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking
Product Features
Competitive Intelligence
Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring