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Description

With the advanced supply-side platform AppNexus at its core and the backing of Microsoft, Nine’s Marketplace – Nine & Microsoft AU NZ – offers enhanced opportunities for acquiring Australian audiences on a large scale and in real time. Nine is fully embracing a programmatic strategy for digital advertising, dedicated to providing access to its products in whatever manner suits your needs. Our initiative began by integrating a unified digital programmatic technology stack through AppNexus. Every adjustment we implement is aimed at simplifying transactions for our clients. Our goal is to enhance the purchasing experience and deliver superior outcomes for our clients. You can access our immersive and custom creative formats, along with authenticated data products and in-view inventory, through your DSP. Furthermore, within the next six months, we will introduce automated guaranteed trading to keep our offerings at the forefront of industry innovation. This commitment ensures that we remain responsive to the evolving needs of the market.

Description

Vistar revolutionizes the out-of-home advertising sector by utilizing innovative technology that significantly improves the processes of buying, selling, and managing digital signage media. Their comprehensive programmatic ecosystem is designed to maximize the potential of digital out-of-home (DOOH) advertising for businesses. This ecosystem encompasses a demand-side platform (DSP), a supply-side platform (SSP), and digital signage software, including their ad platform and Cortex, all seamlessly integrated to facilitate data-driven, automated, and measurable transactions within the DOOH landscape. Automated creative transcoding guarantees that standard creative sizes are displayed flawlessly on any out-of-home screen. Businesses can enhance their targeting strategies by leveraging first-party data or partnering with industry leaders, ensuring that consistent targeting across all DOOH channels can be achieved effortlessly without manual intervention. Vistar's solutions empower advertisers to engage with audiences in the real world, making it easier to connect with potential customers wherever they are.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Advantage
Eyeota
Google Ads
Instagram
LinkedIn
YouTube

Integrations

Advantage
Eyeota
Google Ads
Instagram
LinkedIn
YouTube

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Nine

Founded

1960

Country

Australia

Website

www.nineforbrands.com.au

Vendor Details

Company Name

Vistar Media

Founded

2011

Country

United States

Website

basis.com/technology/dsp/

Product Features

Product Features

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Alternatives

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