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Description
A comprehensive solution that harnesses NielsenIQ’s exclusive incrementality data to enhance revenue generation. Experience a streamlined process that transforms how you define, arrange, and display your product shelf. NielsenIQ Shelf Architect offers a unified, cloud-based platform tailored to meet your assortment and merchandising requirements. By merging data and models into a cohesive end-to-end solution, you can simplify your planning efforts, enhance performance, and foster long-term growth. The adaptable frameworks and user-friendly interface within NielsenIQ Shelf Architect provide a comprehensive and accessible methodology for your assortment and space planning. Utilize visual elements to explore how your product assortment can be effectively merchandised through an automatically created planogram. Additionally, discover potential opportunities, reduce risks, and measure the sales growth linked to seizing distribution chances while ensuring your strategy remains agile and responsive.
Description
Numerous retailers rely solely on POS data to assess the effectiveness of their store layout, planograms, and operations in converting customers, but this sales data alone fails to provide a complete picture. To gain a comprehensive understanding of customer engagement and the influence of store decisions on POS results, it's essential to utilize multiple data points. Walkbase TREQ offers precise store analytics that can give retailers a significant edge in the market. Begin by implementing 3D people counters at store entrances and exits, boasting an impressive 99% accuracy rate. Additionally, label critical store assets and deploy Bluetooth sensors to ensure accurate tracking of tag positions with exceptional precision. It’s also important to integrate various relevant data sources such as point of sale, people counters, digital signage, CRM/loyalty programs, web analytics, and staffing information. By leveraging this diverse data, retailers can tailor marketing efforts across all channels while enhancing store operations through real-time analytics and reporting capabilities. Furthermore, this data can be aggregated and processed in real-time over a secure network, allowing for timely adjustments and informed decision-making. Overall, a multi-faceted approach to data analysis is key to unlocking deeper insights into customer behavior and store performance.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
NielsenIQ
Country
United States
Website
nielseniq.com/global/en/solutions/shelf-architect/
Vendor Details
Company Name
Walkbase
Country
Finland
Website
www.walkbase.com
Product Features
Retail Execution
AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management
Product Features
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking