Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Shifts in consumer habits are leading individuals to transition from traditional store visits to online shopping, only to return to physical locations for curbside pickup. By gaining a deeper insight into the movements between various categories, brands, and retailers, you can enhance your share of consumer spending. Modern shoppers navigate seamlessly through different retailers and sales channels, which complicates the task of gaining a comprehensive view of the market landscape and identifying key opportunities. Utilizing NielsenIQ Omnishopper allows businesses to track shopper behavior and adapt to changing consumer habits, which in turn helps create data-driven strategies tailored specifically for your clientele. With an all-encompassing perspective of the shopper's journey, along with in-depth insights into brands, categories, and products, identifying new avenues for growth becomes a straightforward process. Our panels adhere to the highest standards of validation and rigorous criteria in the industry, ensuring the data reflects genuine behavioral trends rather than mere random variations, thus providing a solid foundation for informed decision-making. Furthermore, this approach empowers businesses to stay ahead of market shifts and effectively respond to emerging consumer needs.
Description
Enhance your growth strategy with cutting-edge market intelligence that reveals the evolving behaviors of your consumers, alongside the impact of advertisements, promotions, and influencers on their choices. Welcome to the New Era of Market Analytics: Numerator TruView. This tool allows you to assess your market share across various channels while considering the consumer context, all at a pace that matches consumer dynamics. From manufacturers in fast-moving consumer goods (FMCG) and home improvement sectors to retailers and agencies, Numerator offers unparalleled insights into consumer behavior along with the advertising, promotions, and pricing that influence it. By partnering with Numerator, some of the world’s leading brands are achieving significant growth. Over 1,300 manufacturers, retailers, and agencies rely on Numerator for deeper understanding of their consumers. The Numerator OmniPanel serves as a comprehensive source of consumer insights, enabling you to target your marketing efforts at consumers rather than just demographics. Additionally, Numerator's intuitive consumer app supports America's largest and most representative consumer panel, closely reflecting the US Census data, which enhances its reliability and relevance. This innovative approach ensures that businesses can adapt and thrive in a rapidly changing marketplace.
API Access
Has API
No
API Access
Has API
No
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
NielsenIQ
Country
United States
Website
nielseniq.com/global/en/solutions/omnishopper/
Vendor Details
Company Name
Numerator
Founded
1990
Country
United States
Website
www.numerator.com
Product Features
Product Features
Channel Management
Campaign Management
No
Channel Analytics
No
Incentive Management
No
Inventory Control
No
Lead Management
No
Opportunity Management
No
Order Management
No
Partner Management
No
Product Management
No
Reseller Management
No
Competitive Intelligence
Alerts/Notifications
No
Benchmarking
No
Competing Product Analysis
No
Keyword Tracking
No
Social Media Monitoring
No
Trend Analysis
No
Website Monitoring
No
Pricing Optimization
Channel Analysis
No
Competing Product Analysis
No
Forecasting
No
Market Analysis
No
Multi-Store Management
No
Price List Management
No
Price Optimization Automation
No
Pricing Analytics
No
Profitability Analysis
No
Scenario Planning
No