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Description
At Nielsen Sports, we excel at tracking performance, which is fundamentally what defines our purpose. Our methodology for thorough sponsorship media assessment harnesses extensive data and insights to enhance opportunities and deliver improved returns on investment for both rights holders and brands. We integrate skilled human analysis with extensive data assets and cutting-edge AI technologies to accurately assess the fair market value of sports sponsorships. Our industry-leading research unearths insights that drive more informed business strategies tailored to your specific challenges. By unlocking the interests of sports fans, their media consumption habits, brand preferences, and purchasing behaviors, we illustrate how these elements influence sponsorship choices. For over three decades, Nielsen has established itself as the benchmark for measuring brand visibility across various media types, including traditional, on-demand, and social platforms. Whether engaging with fans in stadiums or collaborating with broadcast professionals, our expertise and impartiality empower us to effectively evaluate the fair market worth of sponsorships in the sports landscape. Our commitment to innovation ensures that we continue to adapt and provide valuable insights in an ever-evolving market.
Description
Trajektory, a software platform for sponsorship analytics, allows teams, leagues and brands to reduce the burden of reporting sponsorships. Trajektory allows teams to report on their LEDs and static signs, premium areas, concourse advertising, email, web-based, mobile, radio or social media sponsorship data, as well as their sponsorship data for television, radio and social media. Trajektory allows clients to track the performance of ALL partnership assets (digital or non-digital), and for EVERY partner. Our platform helps groups grow revenue, retain customers, and acquire new ones by telling the story of their sponsorship portfolio through accurate performance metrics. Our platform transforms data into a story that helps partners understand their partnership, increases revenue, and saves time. It shouldn't be difficult to provide partner data and value assets. We make it simple.
API Access
Has API
API Access
Has API
Screenshots View All
No images available
Integrations
Telestream Vantage
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Nielsen Sports
Website
nielsensports.com
Vendor Details
Company Name
Trajektory
Founded
2020
Country
United States
Website
trajektory.com