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Description

Enhance your return on investment by gaining insights into how your marketing and advertising strategies engage audiences across every stage of the customer journey. Uncover audience desires and link them to the media, music, sports, and video content they cherish most. Assess the effectiveness of your campaigns in achieving brand goals. Additionally, tailor video content by incorporating information about shows and celebrities to create a more personalized experience for viewers. This approach not only deepens audience connection but also drives engagement and loyalty.

Description

Empower individuals and initiatives through solutions rooted in data. Gain insights into the landscape by utilizing the finest voter data and analytics available. Mobilize your audience effectively to secure funding and lead successful campaigns. Enhance your connection with voters through our cutting-edge media buying platform. As a comprehensive data solutions firm, we are committed to assisting progressive movements and campaigns in their quest for victory. Since our inception in 2004, we have been developing the premier voter database in the industry while continuously innovating ways to harness data for a brighter future. Our all-encompassing media buying platform, TargetSmart MBP, is transforming the digital advertising sector by offering unmatched affordability, speed, and clarity. Connect with your ideal audience at the perfect moment and location while enjoying savings of 15% or more compared to alternative media buying platforms. We are a solutions-oriented company focused on empowering you to better comprehend, engage, and mobilize your essential stakeholders to achieve your objectives, fostering a more informed community in the process.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Acxiom Real Identity Yes 
Algonomy Yes 
Commanders Act Yes 
DynAdmic Yes 
Eversight Offer Innovation Yes 
Headset Yes 
Innovid Yes 
MSIGHTS Yes 
Media Monitors Yes 
MetricFire Yes 
Sizmek Ad Suite Yes 
Skai Yes 
TABS Analytics Yes 
TargetVideo Yes 
Teamstack Yes 
TourSolver Yes 
TrustCommander Yes 
Wynshop Yes 
Zefr Yes 

Integrations

Acxiom Real Identity No 
Algonomy No 
Commanders Act No 
DynAdmic No 
Eversight Offer Innovation No 
Headset No 
Innovid No 
MSIGHTS No 
Media Monitors No 
MetricFire No 
Sizmek Ad Suite No 
Skai No 
TABS Analytics No 
TargetVideo No 
Teamstack No 
TourSolver No 
TrustCommander No 
Wynshop No 
Zefr No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based No 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

Nielsen

Website

www.nielsen.com/solutions/media-planning/marketing-cloud/

Vendor Details

Company Name

TargetSmart

Founded

2004

Country

United States

Website

targetsmart.com

Product Features

Data Management Platforms (DMP)

Ad Network Integration No 
Analytics / ROI Tracking No 
Audience Targeting No 
Behavioral Analytics No 
CRM No 
Campaign Management No 
Competitive Analysis No 
Customer Journey Mapping No 
Data Capture / Transfer No 
Data Classification No 
Data Visualization No 

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Marketing Planning

Budgeting & Forecasting No 
Collaboration No 
Flowchart No 
Goal Setting / Tracking No 
Marketing Calendar No 
Media Planning No 
Predictive Analytics No 
Presentation Tools No 
Project Tracking No 
Spend Management No 

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