Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

NestAds is a powerful attribution and ad management software, designed exclusively for Shopify merchants. NestAds streamlines data from different ad channels to one dashboard. This eliminates manual work and allows for effortless tracking of important ad metrics. The server-side tracking pixels based on the first-party purchase data of customers are unique features that overcome iOS 14 limitations and cookieless browser challenges. NestAds uses a multi-touch model of attribution to pinpoint ads and touchpoints that drive sales. It offers flexible attribution windows ranging from 1 to 90-days. This data-driven strategy optimizes your ad spend while reducing waste and maximising your ROAS. NestAds dashboard displays customer journey data as a timeline, which allows you to understand your customer engagement at all touchpoints. It also includes a detailed cohort analysis that provides insights into revenue generation, customer acquisition costs, and more.

Description

Pathmetrics is a premium WordPress analytics plugin that delivers transparent, multi-touch attribution without complicated dashboards or external scripts. It enables marketers to visualize exactly how visitors move across pages and campaigns before converting—revealing what channels actually generate revenue. Built by marketers for marketers, Pathmetrics eliminates guesswork and vendor bias by providing independent, non-Google-based tracking. It supports unlimited conversions, integrates natively with leading form builders and WooCommerce, and aligns easily with existing WordPress setups. Its timeline-based reporting shows how long each conversion takes and which campaigns contribute along the way. Pathmetrics prioritizes privacy and compliance, automatically respecting cookie consent preferences via integrations with Cookiebot, Complianz, Borderlabs Cookie, CookieYes, and Real Cookie Banner. The setup is completely code-free, allowing users to activate tracking instantly. Starting at €79 per year, Pathmetrics provides actionable conversion insights to help marketers refine campaigns, prove ROI, and allocate budgets more effectively.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

No images available

Integrations

Facebook Yes 
Google Ads Yes 
Instagram Yes 
Shopify Yes 
TikTok Yes 
WordPress No 

Integrations

Facebook No 
Google Ads No 
Instagram No 
Shopify No 
TikTok No 
WordPress Yes 

Pricing Details

$0/month/user
- Starter (Free)
4 Ad campaigns & 4 Ad groups
Unlimited budget
Targeting campaigns
10 videos editing with sale badges
Multiple TikTok Pixel
Advanced reports

- Growth ($9.99)
All in STARTER
Unlimited camps & budget
Retargeting & Retention camps
Unlimited videos editing
Email/phone files
Daily budget optimization

- Pro ($49.99)
All in GROWTH
Business Intelligence & cohort analysis
Unlimited camps, budget
NestAds Pixel with first-party data
Multi-touch attribution
Free Trial Yes 
Free Version Yes 

Pricing Details

No price information available.
Free Trial Yes 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs No 
Webinars Yes 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

NestScale

Founded

2022

Country

Singapore

Website

nestscale.com

Vendor Details

Company Name

Pathmetrics

Founded

2025

Country

Belgium

Website

www.pathmetrics.io

Product Features

Marketing Attribution

Attribution Modeling Yes 
Audience Segmentation Yes 
Conversion Tracking Yes 
Cross-Channel Attribution Yes 
Customer Journey Mapping Yes 
Multi-Touch Attribution Yes 
Predictive Analytics No 
ROI Tracking Yes 

Product Features

Marketing Attribution

Attribution Modeling No 
Audience Segmentation No 
Conversion Tracking No 
Cross-Channel Attribution No 
Customer Journey Mapping No 
Multi-Touch Attribution No 
Predictive Analytics No 
ROI Tracking No 

Alternatives

Alternatives

ClickTrail Reviews

ClickTrail

Vizuh OÜ