Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
NestAds is a powerful attribution and ad management software, designed exclusively for Shopify merchants.
NestAds streamlines data from different ad channels to one dashboard. This eliminates manual work and allows for effortless tracking of important ad metrics.
The server-side tracking pixels based on the first-party purchase data of customers are unique features that overcome iOS 14 limitations and cookieless browser challenges.
NestAds uses a multi-touch model of attribution to pinpoint ads and touchpoints that drive sales. It offers flexible attribution windows ranging from 1 to 90-days. This data-driven strategy optimizes your ad spend while reducing waste and maximising your ROAS.
NestAds dashboard displays customer journey data as a timeline, which allows you to understand your customer engagement at all touchpoints. It also includes a detailed cohort analysis that provides insights into revenue generation, customer acquisition costs, and more.
Description
Pathmetrics is a premium WordPress analytics plugin that delivers transparent, multi-touch attribution without complicated dashboards or external scripts. It enables marketers to visualize exactly how visitors move across pages and campaigns before converting—revealing what channels actually generate revenue. Built by marketers for marketers, Pathmetrics eliminates guesswork and vendor bias by providing independent, non-Google-based tracking. It supports unlimited conversions, integrates natively with leading form builders and WooCommerce, and aligns easily with existing WordPress setups. Its timeline-based reporting shows how long each conversion takes and which campaigns contribute along the way. Pathmetrics prioritizes privacy and compliance, automatically respecting cookie consent preferences via integrations with Cookiebot, Complianz, Borderlabs Cookie, CookieYes, and Real Cookie Banner. The setup is completely code-free, allowing users to activate tracking instantly. Starting at €79 per year, Pathmetrics provides actionable conversion insights to help marketers refine campaigns, prove ROI, and allocate budgets more effectively.
API Access
Has API
No
API Access
Has API
No
Screenshots View All
No images available
Integrations
Facebook
Yes
Google Ads
Yes
Instagram
Yes
Shopify
Yes
TikTok
Yes
WordPress
No
Integrations
Facebook
No
Google Ads
No
Instagram
No
Shopify
No
TikTok
No
WordPress
Yes
Pricing Details
$0/month/user
- Starter (Free)
4 Ad campaigns & 4 Ad groups
Unlimited budget
Targeting campaigns
10 videos editing with sale badges
Multiple TikTok Pixel
Advanced reports
- Growth ($9.99)
All in STARTER
Unlimited camps & budget
Retargeting & Retention camps
Unlimited videos editing
Email/phone files
Daily budget optimization
- Pro ($49.99)
All in GROWTH
Business Intelligence & cohort analysis
Unlimited camps, budget
NestAds Pixel with first-party data
Multi-touch attribution
4 Ad campaigns & 4 Ad groups
Unlimited budget
Targeting campaigns
10 videos editing with sale badges
Multiple TikTok Pixel
Advanced reports
- Growth ($9.99)
All in STARTER
Unlimited camps & budget
Retargeting & Retention camps
Unlimited videos editing
Email/phone files
Daily budget optimization
- Pro ($49.99)
All in GROWTH
Business Intelligence & cohort analysis
Unlimited camps, budget
NestAds Pixel with first-party data
Multi-touch attribution
Free Trial
Yes
Free Version
Yes
Pricing Details
No price information available.
Free Trial
Yes
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Types of Training
Training Docs
No
Webinars
Yes
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
NestScale
Founded
2022
Country
Singapore
Website
nestscale.com
Vendor Details
Company Name
Pathmetrics
Founded
2025
Country
Belgium
Website
www.pathmetrics.io
Product Features
Marketing Attribution
Attribution Modeling
Yes
Audience Segmentation
Yes
Conversion Tracking
Yes
Cross-Channel Attribution
Yes
Customer Journey Mapping
Yes
Multi-Touch Attribution
Yes
Predictive Analytics
No
ROI Tracking
Yes
Product Features
Marketing Attribution
Attribution Modeling
No
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
No
Customer Journey Mapping
No
Multi-Touch Attribution
No
Predictive Analytics
No
ROI Tracking
No