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Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

MyTracker serves as an all-encompassing analytics and attribution platform tailored for mobile applications and websites. This tool empowers companies to glean valuable audience insights, evaluate advertising effectiveness, and reliably predict revenue streams. Its notable features encompass attribution for both mobile apps and websites, targeted audience engagement, and optimization of advertising campaigns, alongside providing detailed insights into user demographics, interests, and behaviors. Additionally, it offers revenue analytics across diverse traffic sources with long-term lifetime value predictions extending up to two years, as well as an anti-fraud mechanism to actively identify and mitigate ad fraud risks. Users benefit from the capability to export and store unlimited raw data, seamless integration through pre-built plugins for well-known platforms like WordPress and Joomla, and exceptional support available through various channels. With SDK support for platforms including iOS, Android, Unity Ads, and Flutter, along with compatibility with alternative app stores, MyTracker efficiently integrates with multiple advertising sources for enhanced tracking capabilities. This tool stands out as a vital resource for businesses seeking to optimize their digital marketing strategies effectively.

Description

TrueROAS is a sophisticated ad tracking and attribution solution powered by AI, specifically designed for ecommerce businesses, enabling merchants to effectively pinpoint and allocate sales to the appropriate advertising channels such as Meta, Google, and TikTok, thereby revealing the true sources of their revenue and enhancing ad expenditure, even amidst the challenges of a cookie-less environment. This tool offers seamless integration with platforms like Shopify and WooCommerce, and also accommodates custom integrations, delivering real-time data and a consolidated dashboard that showcases key performance indicators, lifetime value analysis, creative insights, and return on investment, empowering advertisers to recognize successful campaigns, minimize unnecessary expenses, and base their decisions on precise attribution rather than speculation. By employing cutting-edge AI and machine learning techniques, it accurately connects conversions to individual advertisements, feeds enriched conversion information back to the platforms, and provides rapid insights that drive improved return on ad spend while decreasing the cost per acquisition, all while ensuring compliance with GDPR regulations and prioritizing user privacy. Furthermore, its user-friendly interface ensures that even those without extensive technical knowledge can leverage its capabilities to refine their advertising strategies effectively.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Google Ads Yes 
Android Yes 
AppLovin Yes 
AppNext Yes 
Apple Search Ads Yes 
Apple iOS Yes 
Flutter Yes 
Google Drive No 
Instagram Ads No 
Joomla! Yes 
Liftoff Yes 
Mintegral Yes 
OpenCart Yes 
Shopify No 
TikTok Ads No 
Unity Yes 
X Ads (Twitter Ads) No 
Yandex Direct Yes 
YouTube Ads No 
ironSource Yes 

Integrations

Google Ads Yes 
Android No 
AppLovin No 
AppNext No 
Apple Search Ads No 
Apple iOS No 
Flutter No 
Google Drive Yes 
Instagram Ads Yes 
Joomla! No 
Liftoff No 
Mintegral No 
OpenCart No 
Shopify Yes 
TikTok Ads Yes 
Unity No 
X Ads (Twitter Ads) Yes 
Yandex Direct No 
YouTube Ads Yes 
ironSource No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

Free
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

MyTracker

Founded

2014

Country

Netherlands

Website

tracker.my.com

Vendor Details

Company Name

TrueROAS

Founded

2020

Country

Sweden

Website

www.trueroas.com

Product Features

Marketing Attribution

Attribution Modeling No 
Audience Segmentation No 
Conversion Tracking No 
Cross-Channel Attribution No 
Customer Journey Mapping No 
Multi-Touch Attribution No 
Predictive Analytics No 
ROI Tracking No 

Mobile App Analytics

A/B Testing No 
Channel Attribution No 
Cohort Analysis No 
Funnel Analysis No 
In-App Events Tracking No 
Push Notifications No 
Retention Tracking No 
Revenue Tracking No 
Uninstall Tracking No 

Product Features

Marketing Attribution

Attribution Modeling No 
Audience Segmentation No 
Conversion Tracking No 
Cross-Channel Attribution No 
Customer Journey Mapping No 
Multi-Touch Attribution No 
Predictive Analytics No 
ROI Tracking No 

Alternatives

Alternatives

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