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Description
MyPreferences serves as a comprehensive platform for managing preferences and consent within enterprises, consolidating zero-party data that includes communication preferences, consents, personalization settings, demographic information, psychographics, and customer feedback, thereby providing businesses with a cohesive and real-time understanding of individual customer engagement preferences. This platform empowers companies to gather and oversee preferences from all customer interaction channels, such as email, mobile, social media, websites, contact centers, and direct mail, while maintaining a global consent repository that tracks historical consent and ensures adherence to regulations. With its adaptable, API-first data structure and a user-friendly, no-code experience design interface, MyPreferences allows marketers to create and deploy multilingual, responsive preference center pages independently, without the need for developer intervention. Additionally, the platform features integrated reporting and dashboard tools that enable teams to analyze the utilization of zero-party data, monitor opt-out rates, conduct segmentation, and track overarching trends in customer preferences, enhancing the decision-making process for businesses. Such capabilities ensure that organizations can effectively engage with their customers while upholding their privacy and consent standards.
Description
A comprehensive eCommerce tracking plugin that includes premium event coverage, compatibility options, and dedicated support is available. Additionally, a lightweight, self-hosted cookie and consent banner integrates seamlessly with Google Consent Mode v2, providing an affordable server GTM hosting solution enriched with robust extensions. Services like tracking audits, complete installations, and customized setups are offered to meet specific needs. Users can choose between a bottom bar or a central modal view to enhance their website's user experience. To ensure compliance, an opaque “wall” can be activated, restricting user interactions until consent is granted. Leveraging native Google Tag Manager consent mode features, such as the consent overview screen and extra consent checks, guarantees that all tags comply with the established policy. Users gain full control over each item on the consent list, can set default values, and specify whether consent is mandatory. Furthermore, the settings view, which can be accessed via a link added to the page footer, allows users to individually select each type of consent required, enhancing both flexibility and user engagement. This level of customization not only fosters trust but also aligns with evolving privacy regulations.
API Access
Has API
Yes
API Access
Has API
No
Integrations
Shopify
Yes
Amazon Redshift
Yes
Amazon S3
Yes
Google Analytics
No
Google Tag Manager
No
HubSpot CRM
Yes
Magento
Yes
Microsoft Dynamics 365
Yes
Microsoft SharePoint
Yes
NetSuite
Yes
Integrations
Shopify
Yes
Amazon Redshift
No
Amazon S3
No
Google Analytics
Yes
Google Tag Manager
Yes
HubSpot CRM
No
Magento
No
Microsoft Dynamics 365
No
Microsoft SharePoint
No
NetSuite
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
PossibleNOW
Founded
2000
Country
United States
Website
www.possiblenow.com/products/mypreferences/
Vendor Details
Company Name
Tag Pilot
Country
United Kingdom
Website
tagpilot.io
Product Features
Consent Management Platforms
Additional Users / Permissions
No
Automatic Cookie-Blocking
No
CCPA Compliance
No
CMS Integration
No
Cookie Crawling
No
Design/Branding Customization
No
Fingerprinting
No
GDPR Compliance
No
IAB Compliance
No
Reporting / Analytics
No
Responsive Design
No
Subdomains Compatibility
No
Tag Manager Integration
No
Whitelabel Solution
No
Product Features
Consent Management Platforms
Additional Users / Permissions
No
Automatic Cookie-Blocking
No
CCPA Compliance
No
CMS Integration
No
Cookie Crawling
No
Design/Branding Customization
No
Fingerprinting
No
GDPR Compliance
No
IAB Compliance
No
Reporting / Analytics
No
Responsive Design
No
Subdomains Compatibility
No
Tag Manager Integration
No
Whitelabel Solution
No
Tag Management
Custom Tags
No
Error Checking
No
Event Tracking
No
Policy Management
No
Roles / Permissions
No
Rules-Driven Tag Execution
No
Synchronous / Asynchronous Tags
No
Tag Library
No
Tag Variable Mapping
No
Version Control
No
