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Description

Mouseflow is a platform for behavior analytics. It's used by Product, Marketing, UX Design, Analytics teams to ensure high conversion rates and a great website experience. Mouseflow allows you to see your users' eyes through session recordings. You can also understand what is most important to them with heatmaps. Mouseflow is an innovative platform on the market that uses automatic friction detection to let you know which recordings you want to watch and avoid sampling across plans. Heatmaps can be created for all pages. You can filter them using multiple parameters.

Description

Identify the individuals engaging with your direct mail efforts, automate subsequent interactions, and tailor landing pages with the use of Personal URLs (PURLs). Effortlessly customize your website content based on your mailing list with a simple click. By implementing features like auto-populating forms and variable content, personalization enhances the overall experience for your visitors, ultimately leading to increased conversions by delivering what they seek more swiftly. Gain insights into who is responding to your marketing initiatives and monitor the performance of your campaigns. Access real-time data on customer interactions to optimize the success of your marketing strategies. Understand the visitors to your website, even if they do not fill out a form. Send instant notifications to your sales team for prompt follow-up, ensuring potential leads do not slip through the cracks. Additionally, easily integrate visitors into your preferred CRM or Marketing Automation platform. It’s time to stop squandering resources on unproductive marketing efforts and start seeing tangible results. Taking these steps can significantly elevate your marketing game.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adobe Analytics Yes 
Google Analytics Yes 
HubSpot Customer Platform Yes 
HubSpot Marketing Hub Yes 
HubSpot Sales Hub Yes 
Joomla! Yes 
Kameleoon Yes 
LogiCommerce Yes 
Magento Yes 
Optimizely One Yes 
PrestaShop Yes 
Segment Yes 
Shift4Shop Yes 
Shopify Yes 
Spree Commerce Yes 
Stackreaction Yes 
StarfishETL Yes 
Unbounce Yes 
Usabilla Yes 
Weebly Yes 

Integrations

Adobe Analytics No 
Google Analytics No 
HubSpot Customer Platform No 
HubSpot Marketing Hub No 
HubSpot Sales Hub No 
Joomla! No 
Kameleoon No 
LogiCommerce No 
Magento No 
Optimizely One No 
PrestaShop No 
Segment No 
Shift4Shop No 
Shopify No 
Spree Commerce No 
Stackreaction No 
StarfishETL No 
Unbounce No 
Usabilla No 
Weebly No 

Pricing Details

$31 per month when paid yearly
$39 per month when paid monthly
Free Trial Yes 
Free Version Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Mouseflow

Founded

2010

Country

Denmark

Website

mouseflow.com

Vendor Details

Company Name

Purlem

Founded

2005

Country

United States

Website

www.purlem.com

Product Features

AB Testing

Audience Targeting No 
Campaign Segmentation No 
Funnel Analysis No 
Heatmaps No 
Landing Pages / Web Forms No 
Multivariate Testing No 
Split Testing No 
Statistical Relevance Analysis No 
Surveys No 
Test Scheduling No 
Visual Editor No 

Customer Feedback

Alerts / Notifications Yes 
Behavior Analytics Yes 
Bug Reports No 
Community Feedback Tools No 
Live Chat No 
Negative Feedback Management No 
Net Promoter Score (NPS) Yes 
Screenshot / Screen Capture No 
Surveys Yes 
User Testing Tools Yes 
Video Feedback No 
Visual Feedback Tools No 
Voice of the Customer (VoC) No 
Website Feedback Yes 

Customer Journey Mapping Tools

Action Management No 
Attribution Modeling No 
Behavioral Analytics Yes 
Collaboration Yes 
Customer Profiles No 
Data Import / Export No 
Predictive Analytics No 
Surveys & Feedback Yes 
Templates No 

Heatmap

Behavioral Mapping Yes 
Dashboard No 
Dynamic Maps Yes 
Element Analytics Yes 
Embeddable Maps No 
For Sales No 
For Science No 
Radial Mapping No 
Territorial Mapping No 
Website Analytics Yes 

Session Replay

Eye Tracking No 
Form Analytics Yes 
Heatmaps Yes 
Mouse Tracking Yes 
Optimization Tools Yes 
Session Recording Yes 
Surveys Yes 
User Experience Analysis Yes 
User Feedback Yes 
Visitor Segmentation Yes 

UX

Animation No 
For Mobile Yes 
For Websites Yes 
Heatmaps Yes 
Prototyping No 
Screen Activity Recording Yes 
Unmoderated Testing No 
Usability Testing Yes 
User Journeys Yes 
User Research Yes 

Web Analytics

Campaign Management No 
Conversion Tracking Yes 
Form Analytics Yes 
Goal Tracking Yes 
Keyword Tracking No 
Multiple Site Management Yes 
Pageview Tracking Yes 
Referral Source Tracking Yes 
Site Search Tracking Yes 
Time on Site Tracking Yes 
User Interaction Tracking Yes 

Website Optimization Tools

Competitor Analysis No 
Content Management No 
Keyword Research Tools No 
Link Management No 
Performance Metrics Yes 
Problem Area Alerts Yes 

Product Features

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking No 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring No 
Sales Intelligence Yes 
Search Marketing No 
Segmentation Yes 
Social Marketing No 
Website Visitor Tracking Yes 

Alternatives

Alternatives