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Description

Mortar unites your fragmented data to give you a single view of your business so that you can make smarter marketing and business decisions. 1. Monitor and access a unified view of your customers to increase engagement and conversions 2. Increase brand trust through customer segmentation and data governance 3. Unify your data to establish a single, accurate view of your customers 4. Empower multiple teams through unified data With Mortar, you can now understand the behavioral characteristics of your customers through powerful behavioral and predictive analytics and view this in an easy-to-use dashboard.

Description

iKala CDP serves as a powerful Customer Data Platform designed to consolidate a holistic view of every customer. By utilizing AI, businesses can enhance each interaction with their clientele, ensuring that every engagement is impactful. To boost conversion rates and drive revenue growth, it is essential to address the rising costs associated with acquiring user information, which can lead to a diminishing return on investment. Simultaneously, prioritizing customer experience becomes crucial in this scenario. As the first company recognized for Google Marketing Analytics Expertise, we provide e-commerce businesses with the tools needed to develop targeted marketing strategies aimed at attracting and retaining high-value users. Ultimately, effectively balancing cost management with exceptional customer experiences can lead to sustainable business growth.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Facebook Yes 
Google Ad Manager Yes 
Google Analytics Yes 
Google Cloud Platform No 
HubSpot Marketing Hub Yes 
Klaviyo Yes 
Mailchimp Yes 
Shopify Yes 
WooCommerce Yes 
Xero Yes 
Zoho Analytics Yes 
iKala Cloud No 

Integrations

Facebook No 
Google Ad Manager No 
Google Analytics No 
Google Cloud Platform Yes 
HubSpot Marketing Hub No 
Klaviyo No 
Mailchimp No 
Shopify No 
WooCommerce No 
Xero No 
Zoho Analytics No 
iKala Cloud Yes 

Pricing Details

$119 per month
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

MortarAI

Founded

2021

Country

Australia

Website

mortarai.com

Vendor Details

Company Name

iKala

Founded

2011

Country

Taiwan

Website

ikala.cloud/en/customer-data-platform/

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management Yes 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration Yes 
Data Matching Yes 
GDPR Compliance Yes 
Personalization Yes 
Predictive Modeling Yes 

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Alternatives

Alternatives

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