Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Mortar unites your fragmented data to give you a single view of your business so that you can make smarter marketing and business decisions.
1. Monitor and access a unified view of your customers to increase engagement and conversions
2. Increase brand trust through customer segmentation and data governance
3. Unify your data to establish a single, accurate view of your customers
4. Empower multiple teams through unified data
With Mortar, you can now understand the behavioral characteristics of your customers through powerful behavioral and predictive analytics and view this in an easy-to-use dashboard.
Description
No matter if your business uses an ERP, CDP or CRM, or a marketing platform, custom database or applications, it is beneficial to focus on the customer master with Pretectum CMS, a SaaS customer master information management platform.
Pretectum believes that we have mastered the journey to customer master data curation. This includes the definition of a customer, as well as the transacting and nurturing a relationship with them.
Pretectum is more important because it provides you with additional information if your customer chooses to. This will enhance your knowledge of them, increase customer familiarity, augment customer insight, and identify your customers' preferences.
API Access
Has API
No
API Access
Has API
Yes
Integrations
Facebook
Yes
Google Ad Manager
Yes
Google Analytics
Yes
HubSpot Marketing Hub
Yes
Klaviyo
Yes
Mailchimp
Yes
Shopify
Yes
WooCommerce
Yes
Xero
Yes
Zoho Analytics
Yes
Integrations
Facebook
No
Google Ad Manager
No
Google Analytics
No
HubSpot Marketing Hub
No
Klaviyo
No
Mailchimp
No
Shopify
No
WooCommerce
No
Xero
No
Zoho Analytics
No
Pricing Details
$119 per month
Free Trial
Yes
Free Version
No
Pricing Details
$150 per month
pricing is dependent on the number of data objects
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
MortarAI
Founded
2021
Country
Australia
Website
mortarai.com
Vendor Details
Company Name
Pretectum
Founded
2007
Country
United States
Website
www.pretectum.com
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
Yes
Campaign Management
Yes
Customer Profiles
Yes
Customer Segmentation
Yes
Data Integration
Yes
Data Matching
Yes
GDPR Compliance
Yes
Personalization
Yes
Predictive Modeling
Yes
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
No
Campaign Management
No
Customer Profiles
No
Customer Segmentation
No
Data Integration
No
Data Matching
No
GDPR Compliance
No
Personalization
No
Predictive Modeling
No
Data Management
Customer Data
Yes
Data Analysis
Yes
Data Capture
Yes
Data Integration
Yes
Data Migration
No
Data Quality Control
Yes
Data Security
No
Information Governance
Yes
Master Data Management
Yes
Match & Merge
Yes
Master Data Management
Data Governance
No
Data Masking
Yes
Data Source Integrations
Yes
Hierarchy Management
Yes
Match & Merge
Yes
Metadata Management
No
Multi-Domain
No
Process Management
No
Relationship Mapping
No
Visualization
No