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Average Ratings 0 Ratings

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features
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support

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Description

Mortar unites your fragmented data to give you a single view of your business so that you can make smarter marketing and business decisions. 1. Monitor and access a unified view of your customers to increase engagement and conversions 2. Increase brand trust through customer segmentation and data governance 3. Unify your data to establish a single, accurate view of your customers 4. Empower multiple teams through unified data With Mortar, you can now understand the behavioral characteristics of your customers through powerful behavioral and predictive analytics and view this in an easy-to-use dashboard.

Description

Integrate customer information from various online, offline, and third-party sources to develop a cohesive and dynamic real-time perspective of each individual customer. The Oracle Unity Customer Data Platform utilizes machine learning to recommend the most effective next steps within any current business workflows. It merges back-office and CRM data into a comprehensive 360-degree customer profile. By continuously collecting customer signals and updating the profile in real time, Oracle Unity ensures you have the latest insights about your customers at all times. Streamline and merge all your data sources—whether they are online, offline, or from first-, second-, and third-party origins—into a fluid and interconnected customer profile. Connect unique identities across multiple devices, channels, and platforms effectively. Leverage sophisticated privacy and identity management features to construct a unified and accessible profile. Furthermore, manage and enhance data quality by aggregating all information, including real-time behavioral signals, within a centralized repository, ensuring that your customer insights remain accurate and actionable. This comprehensive approach enables businesses to respond to customer needs more swiftly and effectively than ever before.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Accenture Cloud Trade Promotion Management No 
Cisco AnyConnect No 
Cognizant No 
Decimal No 
Deloitte Compliance Suite No 
EVOSYS TELEMATICS No 
Google Ad Manager Yes 
Google Analytics Yes 
Kinetica No 
Klaviyo Yes 
Mailchimp Yes 
Oracle Advertising No 
Oracle BlueKai No 
Oracle Cloud CX No 
Oracle Cloud Infrastructure No 
Oracle Marketing No 
Shopify Yes 
Xero Yes 
Zoho Analytics Yes 

Integrations

Accenture Cloud Trade Promotion Management Yes 
Cisco AnyConnect Yes 
Cognizant Yes 
Decimal Yes 
Deloitte Compliance Suite Yes 
EVOSYS TELEMATICS Yes 
Google Ad Manager No 
Google Analytics No 
Kinetica Yes 
Klaviyo No 
Mailchimp No 
Oracle Advertising Yes 
Oracle BlueKai Yes 
Oracle Cloud CX Yes 
Oracle Cloud Infrastructure Yes 
Oracle Marketing Yes 
Shopify No 
Xero No 
Zoho Analytics No 

Pricing Details

$119 per month
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

MortarAI

Founded

2021

Country

Australia

Website

mortarai.com

Vendor Details

Company Name

Oracle

Founded

1977

Country

United States

Website

www.oracle.com/cx/customer-data-platform/

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management Yes 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration Yes 
Data Matching Yes 
GDPR Compliance Yes 
Personalization Yes 
Predictive Modeling Yes 

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Alternatives

Alternatives

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