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Description

The Premier Social Selling Platform for Enterprise Sales and Marketing Teams. Utilize data and Artificial Intelligence to enhance visibility, initiate discussions, and secure new clientele. Our Software-with-a-Service (SwaS) offerings merge the capabilities of SaaS with a dedicated group of expert data scientists. Rectify outdated, incorrect, or incomplete entries in your CRM, and enrich your records with essential missing information. Discover and evaluate the most pertinent accounts in your target market while tracking them for immediate sales opportunities. Streamline repetitive and labor-intensive sales and marketing tasks, ensuring alignment between your sales and marketing teams. Methodically focus on your most significant accounts by connecting with the appropriate decision-makers across various B2B marketing channels. Optimize the full potential of social selling. Seamlessly integrate LinkedIn into your daily sales activities and link social media with your CRM system. Fully leverage the insights gathered by your sales and marketing teams to drive better outcomes and foster stronger customer relationships.

Description

Implementing account-based marketing (ABM) is ineffective when limited to a few channels, but Primer simplifies audience targeting across platforms like Meta, Google, LinkedIn, email, and phone. This tool enables modern growth teams to efficiently convert target accounts into comprehensive cross-channel audiences. By transforming your ideal customer profile or account list into a focused group of decision-makers, you can utilize these insights across all significant platforms. With synchronization capabilities to Meta, Google, and LinkedIn achieving match rates between 40-90%, you can further enhance these audiences by adding verified work emails and direct phone numbers for sales outreach. Unlike traditional methods such as LinkedIn or IP-targeting, Primer offers unparalleled visibility, allowing you to track individual names, LinkedIn profile URLs, and job titles within your audience. You can assess the effectiveness of your audiences in relation to the sales pipeline, empowering you to make data-driven decisions and adapt strategies before experiencing diminishing returns. Additionally, this platform supports the enrichment of existing accounts, the integration of new accounts, and the inclusion of contacts with confirmed direct dial numbers into your Salesforce system, ultimately streamlining your marketing efforts. With these robust features, Primer positions your ABM strategy for sustained success and growth.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

LinkedIn
Salesforce Sales Cloud
Airgap
ChartHop
Facebook
Google Cloud Platform
Google Cloud Search
HubSpot CRM
HubSpot Customer Platform
Meta Pixel
Pipedrive
UserGems
Zoho CRM

Integrations

LinkedIn
Salesforce Sales Cloud
Airgap
ChartHop
Facebook
Google Cloud Platform
Google Cloud Search
HubSpot CRM
HubSpot Customer Platform
Meta Pixel
Pipedrive
UserGems
Zoho CRM

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$500 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Momentum Data

Country

United Kingdom

Website

momentumdata.com

Vendor Details

Company Name

Primer

Country

United States

Website

www.sayprimer.com

Product Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Sales Force Automation

Call Management
Campaign Management
Channel Management
Commission Management
Contact Management
Contract Management
Customer Database
Email Marketing
Field Sales Management
Lead Management
Opportunity Management
Performance Metrics
Proposal Generation
Referral Tracking
Sales Forecasting
Territory Management

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

Social Selling

Automated Publishing
Compliance Management
Content Discovery
Content Management
Employee Advocacy
Gamification
Lead Engagement
Performance Metrics
Pre-Approved Content Library
Single Sign On
Social Media Monitoring

Product Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

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