Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Moloco is a cutting-edge platform that utilizes machine learning to offer sophisticated advertising solutions aimed at enhancing business growth through better strategies for user acquisition, monetization, and engagement. It provides a suite of tools, such as Moloco Ads, Moloco Commerce Media, and Moloco Streaming Monetization, which empower companies in diverse sectors—including mobile applications, retail, and streaming services—to make the most of data-driven insights and automation. By harnessing the capabilities of machine learning, Moloco’s platform optimizes ad targeting and boosts return on investment while also improving the overall customer experience by delivering tailored and effective advertising campaigns. This innovative approach not only helps businesses reach their goals but also adapts to the ever-evolving demands of the market.
Description
The iGaming Audience Platform combines a Data Management Platform (DMP), Demand-Side Platform (DSP), and an Ad Server to create a comprehensive environment for media buyers to effectively plan, acquire, and monitor advertising in real-time. Leveraging extensive data and advanced machine learning algorithms, we enable the instantaneous transfer of information to the DSP, ensuring precise targeting and successful campaign management. With Delta Big Data enhancing the reporting functions of our Ad Server, clients can now confirm that their campaigns have successfully reached intended demographic segments for the first time. The Delta Projects Audience Station (DMP) empowers users to pinpoint and manage their target audiences accurately. By effectively identifying and segmenting these groups, advertisers can significantly enhance the impact of their campaigns. The Audience Station provides insights into optimal targeting strategies and timing, allowing marketers to analyze the behavior of iGaming customers, observe spending patterns, gauge purchase intentions, assess product appeal, evaluate audience performance, and much more. This robust platform ultimately supports a more informed and effective advertising approach.
API Access
Has API
No
API Access
Has API
No
Integrations
5X
Yes
Kochava
Yes
MyTracker
Yes
Placements.io
Yes
Segwise
Yes
Integrations
5X
No
Kochava
No
MyTracker
No
Placements.io
No
Segwise
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
Moloco
Founded
2013
Country
United States
Website
www.moloco.com
Vendor Details
Company Name
Delta Projects
Founded
2002
Country
Sweden
Website
igamingaudience.com/full-stack-platform/
Product Features
Click Fraud
Account Alerts
No
Activity Monitoring
No
IP Address Monitoring
No
IP Blocking
No
Keyword Tracking
No
Refund Management
No
Risk Assessment
No
Time on Site Tracking
No
Machine Learning
Deep Learning
No
ML Algorithm Library
No
Model Training
No
Natural Language Processing (NLP)
No
Predictive Modeling
No
Statistical / Mathematical Tools
No
Templates
No
Visualization
No
Retargeting
A/B Testing
No
Audience Targeting
No
Behavioral Targeting
No
Conversion Tracking
No
Geo Targeting
No
Mobile Retargeting
No
Personalization
No
Recommendation Engine
No
Social Media Retargeting
No
Product Features
Ad Server
A/B Testing
No
Ad Inventory Management
No
Ad Optimization
No
Banner Management
No
Conversion Tracking
No
Mobile Ad Serving
No
Native Ad Serving
No
Newsletter / Email Ad Serving
No
Referrals / Affiliates
No
Rich Media Ad Serving
No
Video Ad Serving
No
Data Management Platforms (DMP)
Ad Network Integration
No
Analytics / ROI Tracking
No
Audience Targeting
No
Behavioral Analytics
No
CRM
No
Campaign Management
No
Competitive Analysis
No
Customer Journey Mapping
No
Data Capture / Transfer
No
Data Classification
No
Data Visualization
No
Video Advertising
Ad Optimization
No
Collaboration Tools
No
Creative Asset Management
No
Demand-Side Platform (DSP)
No
Design Ads
No
Display Advertising
No
In-App Video
No
Media Buying
No
Reporting / Analytics
No
Social Advertising
No
Supply-Side Platform (SSP)
No
Video Monetization
No