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Description

Apple Ads Partner | Growth partner of apps building app store marketing with AI, automation and expertise Since 2013, San Francisco-founded MobileAction has helped apps and games grow through organic and paid user acquisition. A pioneer in app analytics, it is the platform app marketers rely on to climb the top charts on the App Store and the Google Play Store and scale across channels. MobileAction has been an official Apple Ads Partner since 2020 and joined InMobi Advertising in 2026. Its automation, optimization, research, and monitoring tools cut manual campaign work and reveal high-impact opportunities. Behind the platform sits data on 140M+ ad creatives, 6M+ keywords, 5M+ apps, 100K+ publishers, and 700K+ advertisers, giving marketers the intelligence to sharpen app store marketing performance.

Description

SOOMLA fills the information gap for mobile app publishers that use in-app advertising. Our platform allows app marketers the ability to measure user-level ad LTV, attribute marketing activity to ad revenue, and target ad whales through various marketing channels. Our platform can also be used by monetization teams to develop a data-driven strategy for optimizing their ad inventory. We also provide raw data access to enable the entire organization make better decisions.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Kochava Yes 
Singular Yes 
Adjust Yes 
Airbridge Yes 
App Store Yes 
Apple Search Ads Yes 
AppsFlyer Yes 
Branch Yes 
Google Play Yes 
Slack Yes 
TUNE No 

Integrations

Kochava Yes 
Singular Yes 
Adjust No 
Airbridge No 
App Store No 
Apple Search Ads No 
AppsFlyer No 
Branch No 
Google Play No 
Slack No 
TUNE Yes 

Pricing Details

$15
MobileAction offers different plans for companies at all levels.
Free Trial Yes 
Free Version Yes 

Pricing Details

$999 per month
https://ancillary-proxy.atarimworker.io?url=https%3A%2F%2Fsoomla.com%2Fpricing-integration.html
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows Yes 
Mac Yes 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs No 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

MobileAction

Founded

2013

Country

United States

Website

www.mobileaction.co

Vendor Details

Company Name

SOOMLA

Founded

2012

Country

Israel

Website

soomla.com

Product Features

App Store Optimization (ASO)

A/B Testing No 
App Store Localization Yes 
Benchmarking Yes 
Competitor Monitoring Yes 
Keyword Research Tools Yes 
Rank Tracking Yes 
Reporting / Analytics Yes 
Reviews Management Yes 
Sentiment Analysis No 

Campaign Management

Channel Management Yes 
Contact Database No 
Email Marketing No 
Event Triggered Actions Yes 
Lead Management No 
Multi-Campaign Yes 

Mobile App Analytics

A/B Testing No 
Channel Attribution Yes 
Cohort Analysis Yes 
Funnel Analysis No 
In-App Events Tracking Yes 
Push Notifications No 
Retention Tracking Yes 
Revenue Tracking Yes 
Uninstall Tracking No 

Product Features

App Monetization

Banner Ads Yes 
Data Monetization Yes 
Dynamic Product Ads Yes 
Native Ads Yes 
Playable Ads Yes 
Rich Media Ads Yes 
Sponsorships Yes 
Subscriptions Yes 
Video Ads Yes 

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Mobile App Analytics

A/B Testing No 
Channel Attribution No 
Cohort Analysis Yes 
Funnel Analysis Yes 
In-App Events Tracking Yes 
Push Notifications No 
Retention Tracking No 
Revenue Tracking Yes 
Uninstall Tracking No 

Performance Testing

API Testing No 
Benchmarking No 
Cross Browser Testing No 
Debugging No 
Historical Reporting No 
Load Testing No 
Mobile Testing No 
Parallel Testing No 
Regression Testing No 
UI Testing No 
Web Testing No 

Alternatives

Alternatives