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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Mininglamp's Customer Data Platform (CDP) unifies consumer information from various marketing, sales, and service channels, enabling businesses to enhance their overall customer experience. This robust, all-in-one system facilitates data access, governance, modeling, and services, allowing enterprises to recognize and link customers across multiple devices and platforms through the use of Super IDs. By doing so, it streamlines the process of achieving superior customer experiences in marketing, sales, and service areas while enabling efficient centralized customer management and operational workflows. Additionally, the platform features a comprehensive data aggregation center that serves as a governance hub, offering scalable solutions to enterprises without sacrificing performance or stability. Drawing from years of insightful analysis and collaboration with leading clients, it formulates marketing data models based on industry expertise. Moreover, it effectively addresses a wide range of business scenarios by leveraging its extensive interdisciplinary experience in data management and application. This versatility ensures that Mininglamp's CDP remains a valuable asset for businesses looking to optimize their customer interactions and operational efficiency.

Description

The NEXUS platform integrates robust data collection, processing, and governance features with advanced custom analytics, business intelligence, and AI-driven insights, facilitating the development of seamless data applications that foster a genuinely intelligent global marketing ecosystem. It empowers organizations to achieve comprehensive customer insights, implement smart marketing strategies, and personalize experiences, thereby granting them the freedom to engage in data-driven marketing. This approach enables the realization of personalized, real-time intelligent marketing initiatives. Additionally, it supports the multi-dimensional analysis of extensive customer data, delivering tailored insights and business intelligence. The platform enhances customer experience and effectively manages the customer lifecycle, which leads to improved customer loyalty, increased repurchase rates, and higher lifetime value while simultaneously reducing churn rates. By leveraging real-time insights, companies can provide superior customer service and foster stronger relationships with their clients. Overall, NEXUS not only transforms marketing strategies but also significantly impacts overall business performance.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

WeChat

Integrations

WeChat

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Minglue Technology Group

Country

China

Website

www.mininglamp.com/en/product/detail/49

Vendor Details

Company Name

APEX Technologies

Country

China

Website

apextechnologies.com/products/nexus

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

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