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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Minds serves as an advanced synthetic market research platform that enables the testing of concepts, messages, brands, products, and strategic hypotheses using customizable AI-driven customer panels. Users can specify target audiences, create structured study plans, and review their designs prior to implementation, allowing for both qualitative and quantitative research methodologies. Additionally, it offers the capability to compare different segments and export gathered evidence for further analysis. The platform also accommodates multilingual research, facilitates reusable audience configurations, provides collaborative workspaces, ensures secure API access, and includes a public Model Context Protocol (MCP) server to streamline agent workflows. Tailored for market researchers, insights teams, product developers, brand strategists, agencies, and entrepreneurs, Minds is especially valuable for those in need of prompt directional insights while ensuring that significant decisions remain open to review and high-stakes findings are substantiated through human research. This comprehensive approach makes it a versatile tool for anyone engaged in the dynamic field of market analysis.

Description

Mirel is an innovative strategy platform powered by AI, tailored specifically for creative agencies. It enables strategists, creatives, and account teams to transform vague briefs and disorganized client information into clear strategic paths in just a matter of minutes. By offering structured workflows for analyzing briefs, profiling audiences, positioning brands, developing communications and campaign strategies, creating creative briefs, and addressing urgent strategic inquiries, Mirel streamlines the planning process. Client Brains ensure that essential knowledge about brands, audiences, competitors, and market dynamics is retained throughout different assignments, while Synthetic Focus Groups empower teams to investigate ideas and strategic hypotheses from the audience's viewpoint. Instead of merely presenting a generic AI interface, Mirel integrates continuous client intelligence with strategic methodologies that reflect the actual practices of seasoned agency strategists. Agencies implement Mirel during pitches and ongoing client projects to enhance their strategic capabilities, achieve greater consistency, and minimize redundant foundational work. As a result, Mirel not only boosts efficiency but also fosters a more collaborative environment among team members.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

No images available

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

$0/month, paid from $39/month
Free Trial Yes 
Free Version Yes 

Pricing Details

995€/month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Minds AI Labs, Inc.

Founded

2025

Country

United States

Website

getminds.ai

Vendor Details

Company Name

Mirel UG (haftungsbeschränkt)

Founded

2025

Country

Germany

Website

usemirel.com

Product Features

Market Research

Benchmarking No 
Compensation Management No 
Data Management No 
Email / Online No 
Face-to-Face No 
Panel Management No 
Paper-Based No 
Phone-Based No 
Sample Management No 
Statistical Analysis No 
Survey Management No 

Product Features

Marketing Planning

Budgeting & Forecasting No 
Collaboration No 
Flowchart No 
Goal Setting / Tracking No 
Marketing Calendar No 
Media Planning No 
Predictive Analytics No 
Presentation Tools No 
Project Tracking No 
Spend Management No 

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