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Description

Generate demand rather than simply focusing on leads; Metadata stands out as the premier platform for demand generation, specifically tailored for MQLs, pipeline enhancement, ABM strategies, and overall growth. By harnessing data-driven demand, accounts can transition seamlessly into loyal customers. The platform facilitates the creation of a comprehensive B2B demand engine, effortlessly integrating your marketing stack, content assets, and objectives—leaving the heavy lifting to Metadata. Unearth your marketing sweet spot by constructing audiences through a rich tapestry of technology usage, buyer intent, firmographic data, marketing automation, and CRM sources. With access to an extensive database of 1.2 billion contact profiles, you can experiment and glean insights on a massive scale. Metadata’s advanced AI conducts hundreds of tests automatically, allowing you to pinpoint the most effective combinations of creatives, audiences, and outcomes that resonate with your target accounts. This process enables you to identify demand, optimize revenues, and replicate success consistently. Performance metrics and attribution reporting are meticulously designed around pipeline generation, account engagement levels, and the influence on existing pipeline, among other factors. Built to address the prevalent challenges faced by B2B marketers, we are dedicated to providing an industry-leading solution that empowers companies to thrive in their respective markets. Each feature is developed with the intent to foster growth and alleviate the common obstacles in marketing, ensuring that users can focus on what truly matters: driving their business forward.

Description

Boost your pipeline expansion by leveraging insights from competitor analysis, signals of buyer intent, and advanced predictive analytics. Our innovative, data-centric methodology, which incorporates layered buyer intent and AI-enhanced demand technologies, provides an exceptional lead generation experience that effectively accelerates your growth trajectory. This unique approach ensures your pipeline is populated with high-quality Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs) at an impressive rate. By targeting those critical accounts with precision, we empower you to generate qualified marketing and sales leads that drive significant growth. Unlock the potential of your business with a strategy designed to reach the right individuals in those priority accounts, effectively turning your pipeline into a powerful engine for success.