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Description

MetaRouter gathers user events from websites or apps and routes them to any third party tool. It also centralizes data in one place for storage, analysis, and storage. It can be set-up with one snippet (using analytics.js), so that marketers can add or remove tools through a user interface, after initial event tracking setup.

Description

Whenever you integrate a tag into your website, you inadvertently allow various unknown vendors to access your data. It's crucial to identify which tags might be compromising your security and to have the ability to block them swiftly. While marketers rely on martech tools to enhance their digital campaigns, the introduction of each tool also opens the door for multiple unknown vendors to tap into your data. By watching the video, you can discover how TagControl helps to reduce these risks effectively. For many enterprise organizations, the marketing team operates with an extensive martech stack that relies on these tags embedded within their websites. Although these tags enable vendors to access the required data for their services, they frequently also grant access to other unidentified entities. Buried within the coding of the tags supplied by martech vendors are additional piggyback tags that permit partner organizations to access user data without explicit consent. These piggyback tags not only pose security threats but can also lead to violations of privacy laws and negatively impact user experience. Thus, being aware of these issues is vital for maintaining both data security and user trust.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Acquisio
Adobe Analytics
Amazon Kinesis
Amazon S3
Amplitude
Attribution
Bloomreach
Braze
Drift
Facebook
Google Tag Manager
HubSpot Marketing Hub
Intercom
Kissmetrics
Magellan AI
Mixpanel
PebblePost
ReSci
Resonate
X (Twitter)

Integrations

Acquisio
Adobe Analytics
Amazon Kinesis
Amazon S3
Amplitude
Attribution
Bloomreach
Braze
Drift
Facebook
Google Tag Manager
HubSpot Marketing Hub
Intercom
Kissmetrics
Magellan AI
Mixpanel
PebblePost
ReSci
Resonate
X (Twitter)

Pricing Details

$70 per month
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

MetaRouter

Founded

2018

Country

United States

Website

www.metarouter.io

Vendor Details

Company Name

Crownpeak

Founded

2001

Country

United States

Website

www.crownpeak.com/products/monitoring-solutions/tagcontrol

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Governance

Access Control
Data Discovery
Data Mapping
Data Profiling
Deletion Management
Email Management
Policy Management
Process Management
Roles Management
Storage Management

Integration

Dashboard
ETL - Extract / Transform / Load
Metadata Management
Multiple Data Sources
Web Services

Master Data Management

Data Governance
Data Masking
Data Source Integrations
Hierarchy Management
Match & Merge
Metadata Management
Multi-Domain
Process Management
Relationship Mapping
Visualization

Tag Management

Custom Tags
Error Checking
Event Tracking
Policy Management
Roles / Permissions
Rules-Driven Tag Execution
Synchronous / Asynchronous Tags
Tag Library
Tag Variable Mapping
Version Control

Product Features

Tag Management

Custom Tags
Error Checking
Event Tracking
Policy Management
Roles / Permissions
Rules-Driven Tag Execution
Synchronous / Asynchronous Tags
Tag Library
Tag Variable Mapping
Version Control

Alternatives

Alternatives

Segment Reviews

Segment

Twilio
TagCommander Reviews

TagCommander

Commanders Act
Adverity Reviews

Adverity

Adverity GmbH
The Tag Monitor Reviews

The Tag Monitor

Code Cube