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Average Ratings 0 Ratings

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features
design
support

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Write a Review

Description

The Mather Activation Platform empowers organizations to address the challenge of fragmented audience data by providing a comprehensive and cohesive view of first-party and subscriber information. It facilitates automated engagement and operational interactions throughout the customer journey, enhancing both revenue generation and operational efficiency. By integrating disparate audience and subscriber data, the platform creates a holistic, 360-degree perspective of each user, which serves as a reliable reference for various teams and systems. This unified data is transformed into automated marketing initiatives, which are executed through an email service provider and utilized as audience lists for both digital and traditional marketing campaigns. Teams leverage this platform to gain insights into the complete subscriber relationship, streamline the operational demands of managing lifecycle programs across different channels, and respond swiftly to potential churn, pricing adjustments, and service concerns without the hassle of amalgamating data from various sources. Additionally, it establishes a dependable groundwork for AI activation within their technological ecosystem, leveraging trustworthy data for informed decision-making and strategic actions. As a result, organizations can enhance their overall performance by effectively utilizing a single source of truth.

Description

Integrate your customer's interactions across various platforms and channels to ensure a personalized experience regardless of the point of contact. By utilizing Raptor’s Merchandising Center, you can transform your recommendation modules into valuable advertising spaces on your selected channels. This strategy allows you to enhance visibility for specific products, strategically placing them within the customer’s view to merge relevance with promotion. Moreover, you can offer real-time personalized product suggestions that contribute to a distinctive shopping experience. As a result, this approach can lead to an increase in basket size, order value, revenue per visit, and an overall enhancement of the customer experience. Additionally, sending highly personalized emails featuring product recommendations tailored to each individual can further strengthen customer engagement and loyalty.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Acoustic Campaign No 
ActiveCampaign No 
Adjust No 
Agillic No 
Apsis One No 
Bannerflow No 
BigCommerce No 
Campaign Monitor No 
Elasticsearch No 
Google No 
IBM Watson No 
Klevu No 
Magento No 
Mailchimp No 
Microsoft Dynamics 365 No 
Sitecore No 
Sleeknote No 
VTEX No 
WooCommerce No 

Integrations

Acoustic Campaign Yes 
ActiveCampaign Yes 
Adjust Yes 
Agillic Yes 
Apsis One Yes 
Bannerflow Yes 
BigCommerce Yes 
Campaign Monitor Yes 
Elasticsearch Yes 
Google Yes 
IBM Watson Yes 
Klevu Yes 
Magento Yes 
Mailchimp Yes 
Microsoft Dynamics 365 Yes 
Sitecore Yes 
Sleeknote Yes 
VTEX Yes 
WooCommerce Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Mather

Founded

2002

Country

United States

Website

www.mathereconomics.com/mather-activation-platform/

Vendor Details

Company Name

Raptor Services

Founded

2013

Country

Denmark

Website

www.raptorservices.com

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

eCommerce Personalization

A/B Testing No 
Abandoned Cart Email No 
Dynamic Pricing No 
Offers & Discounts Notifications No 
Personalized Site Navigation No 
Product Recommendations No 
Reporting / Analytics No 
Social Insights No 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

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