Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Matchbook serves as an innovative identity enhancement platform designed for advertisers and marketers, enabling them to correlate first-party data with fresh digital signals to improve their reach across multiple devices, optimize retargeting efforts, and enhance the accuracy of online-offline attribution. By leveraging vast amounts of aggregated, consented data derived from locations, IP addresses, and Mobile Advertising IDs (MAIDs), it creates precise identifier databases that facilitate the connection of physical locations with IPs and MAIDs, while also integrating additional spatial indices such as postal codes or geohashes. This powerful tool supports a variety of applications, including targeted advertising on connected TV (CTV/OTT), effective cross-software targeting and retargeting, account-based marketing strategies, evaluating campaign performance, enhancing identity graphs, and broadening audience reach beyond the confines of first-party data. Furthermore, Matchbook offers customizable matching parameters and historical context options, empowering clients to refine and personalize their results according to specific strategies and goals. As a result, advertisers can achieve a more cohesive and effective marketing approach across different channels.
Description
Upstack Data helps Shopify brands running paid ads recover the tracking data that browser-based tools lose. By capturing events server-side and resolving visitor identity across devices and sessions, Upstack sends cleaner first-party data to Meta CAPI, Google, and Klaviyo — so ad platforms optimize for real buyers and abandonment flows reach customers who'd otherwise look anonymous.
Server-side tracking, cross-device identity resolution, multi-touch attribution, and web analytics in one tool built for DTC ecommerce.
Plans start at $249/mo, with a 21-day free trial and a 60-day money-back guarantee.
API Access
Has API
No
API Access
Has API
Yes
Screenshots View All
No images available
Integrations
Bing
No
Facebook Ads
No
Google Ads
No
Google Tag Manager
No
Klaviyo
No
Omnisend
No
Pinterest Ads
No
Shopify
No
Snapchat Ads
No
TikTok Ads
No
Integrations
Bing
Yes
Facebook Ads
Yes
Google Ads
Yes
Google Tag Manager
Yes
Klaviyo
Yes
Omnisend
Yes
Pinterest Ads
Yes
Shopify
Yes
Snapchat Ads
Yes
TikTok Ads
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
$249/month
Upstack Data Pricing
Plans start at $249/mo.
21-day free trial, 60-day money-back guarantee, no contracts, cancel anytime.
Attribution — $249/mo
Signal — $499/mo
Attribution + Signal — $649/mo
✓Marketing performance dashboards
✓Multi-touch attribution
✓P&L and contribution margin reporting
✓Unlimited lookback
✓Channel attribution reporting
✓Unlimited custom dashboards
✓Clean event stream to your warehouse
Plans start at $249/mo.
21-day free trial, 60-day money-back guarantee, no contracts, cancel anytime.
Attribution — $249/mo
Signal — $499/mo
Attribution + Signal — $649/mo
✓Marketing performance dashboards
✓Multi-touch attribution
✓P&L and contribution margin reporting
✓Unlimited lookback
✓Channel attribution reporting
✓Unlimited custom dashboards
✓Clean event stream to your warehouse
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Matchbook
Founded
2018
Country
United States
Website
www.matchbookdata.com
Vendor Details
Company Name
Upstack Data
Founded
2022
Country
United States
Website
www.upstackdata.com
Product Features
Product Features
Marketing Attribution
Attribution Modeling
No
Audience Segmentation
No
Conversion Tracking
Yes
Cross-Channel Attribution
Yes
Customer Journey Mapping
No
Multi-Touch Attribution
Yes
Predictive Analytics
No
ROI Tracking
No