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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

Advanced Investment Management (AIM) addresses vital inquiries by swiftly generating forecasts for every acquisition, engagement, and retention initiative while seamlessly updating models as fresh data emerges. This enables AIM to promptly discern the most effective actions to engage customers. Additionally, AIM maintains a centralized dashboard that monitors all historical and ongoing campaigns, providing insights into the best characteristics for upcoming programs, which encompass annual fees, sign-up bonuses, rewards offers, and credit limit enhancements. By equipping the business with the ability to accurately forecast essential profit and loss metrics for each initiative, AIM supports banks in refining their budget allocations across marketing endeavors. Furthermore, AIM consistently refreshes its forecasts and models to ensure precise predictions of customer lifetime value. The NextAction optimization engine of AIM integrates these forecast projections to advise on campaign investments that maximize long-term value while adhering to specific budget parameters, ultimately driving more strategic decision-making. In doing so, AIM enhances the overall effectiveness of marketing strategies in a highly competitive landscape.

Description

Enhance your advertising effectiveness and outcomes with algorithms that manage your campaigns akin to a seasoned ad professional. Shirofune fine-tunes advertisements for optimal lifetime value (LTV) by analyzing your entire historical customer purchasing journey and data, ensuring conversion rates are maximized. With Shirofune at your service, the stress of keeping track of your ad expenditure is eliminated. The human-centric AI of Shirofune autonomously handles budget distribution and bid modifications to achieve the best results. In addition, implementing suggested enhancements can lead to even better performance. By merely establishing budgets and setting maximum CPA/ROAS, this automation takes charge of the campaign's advancement. Additionally, comprehensive reports and analyses presented in natural language significantly streamline the time and effort required for reporting tasks. By connecting data from your own CRM and database, we provide insights into the actual LTV and conversions generated from each advertising channel, delivering a clearer picture of your marketing effectiveness. This approach not only simplifies decision-making but also allows for more strategic planning in future campaigns.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adobe Analytics No 
Amazon No 
Google Ads No 
Google Analytics No 
LinkedIn No 
Meta Pixel No 
Microsoft 365 No 
Pinterest No 
Shopify No 
Skilling Yes 
TikTok No 
X (Twitter) No 

Integrations

Adobe Analytics Yes 
Amazon Yes 
Google Ads Yes 
Google Analytics Yes 
LinkedIn Yes 
Meta Pixel Yes 
Microsoft 365 Yes 
Pinterest Yes 
Shopify Yes 
Skilling No 
TikTok Yes 
X (Twitter) Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Mastercard Data & Services

Founded

1966

Country

United States

Website

www.mastercardservices.com/en/solutions/advanced-investment-management

Vendor Details

Company Name

Shirofune

Founded

2014

Country

United States

Website

shirofune.us

Product Features

Banking

ATM Management No 
Compliance Tracking No 
Corporate Banking No 
Credit Card Management No 
Credit Union No 
Investment Banking No 
Multi-Branch No 
Online Banking No 
Private Banking No 
Retail Banking No 
Risk Management No 
Securities Management No 
Transaction Monitoring No 

Product Features

Search Engine Marketing (SEM)

A/B Testing No 
Account Alerts No 
Analytics / ROI Tracking No 
Bid Management No 
Budget Management No 
Campaign Management No 
Conversion Tracking No 
Google / Bing Ads No 
Keyword Research Tools No 
Keyword Tracking No 
Landing Pages / Web Forms No 
URL Builder No 

Social Media Advertising

Ad Buying No 
Ad Creation No 
Bulk Advertising No 
Campaign Management No 
Collaboration Tools No 
Comment / Reply Moderation No 
Digital Asset Management No 
Reporting / Analytics No 
Retargeting No 
Roles / Permissions No 

Alternatives

Alternatives