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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Introducing Master Metrics, your comprehensive tool designed for agencies and marketing teams alike. Instantly identify what requires your focus through a consolidated view of all advertising campaigns from various platforms. Set up alerts to receive notifications whenever a particular metric exceeds a specified threshold. Craft engaging visual dashboards that can be easily shared with your team or clients. Additionally, you have the ability to extract and combine data from multiple marketing sources directly into Google Sheets for enhanced analysis and collaboration. This powerful tool not only streamlines your workflow but also enhances communication within your team.

Description

As marketing teams encounter mounting pressure to achieve more with limited resources, distinguishing their message amidst the clutter of marketing communication to reach an attentive audience can be quite difficult. Although techniques such as segmentation, predictive modeling, and rigorous testing can enhance the efficacy of individual interactions with customers, they do not fully encompass the myriad daily challenges faced in marketing. Marketers are tasked with juggling competing objectives from various business units, managing an array of marketing initiatives while adhering to constraints like channel capacities, controlling budget allocations, and following customer contact regulations. Additionally, internal power struggles can complicate matters further. In a multiproduct organization boasting numerous campaigns and a vast customer base, determining the appropriate campaigns for each customer becomes a critical question. An intuitive user interface empowers marketers to conduct what-if analyses effortlessly, allowing them to identify the optimal offers for specific customers, as well as gain insights into how adjustments in business constraints might influence results. This capability not only enhances decision-making but also streamlines the marketing process significantly.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Acquigo No 
Asana Yes 
ClickUp Yes 
Close Yes 
Facebook Ads Yes 
Google Ads Yes 
Google Analytics Yes 
Google Sheets Yes 
HubSpot CRM Yes 
HubSpot Customer Platform Yes 
LinkedIn Ads Yes 
Meta Ads Yes 
Zapier Yes 
monday AI work platform Yes 

Integrations

Acquigo Yes 
Asana No 
ClickUp No 
Close No 
Facebook Ads No 
Google Ads No 
Google Analytics No 
Google Sheets No 
HubSpot CRM No 
HubSpot Customer Platform No 
LinkedIn Ads No 
Meta Ads No 
Zapier No 
monday AI work platform No 

Pricing Details

$69 per month
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Master Metrics

Founded

2022

Country

Argentina

Website

mastermetrics.com

Vendor Details

Company Name

SAS Institute

Founded

1976

Country

United States

Website

www.sas.com/content/dam/SAS/en_us/doc/factsheet/sas-marketing-optimization-101287.pdf

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Marketing Planning

Budgeting & Forecasting No 
Collaboration No 
Flowchart No 
Goal Setting / Tracking No 
Marketing Calendar No 
Media Planning No 
Predictive Analytics No 
Presentation Tools No 
Project Tracking No 
Spend Management No 

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management Yes 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics Yes 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

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