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Average Ratings 0 Ratings

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features
design
support

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Write a Review

Description

MassTer's Marketing Mix Modeling software MassTer provides a modern way to run Marketing Mix Modeling projects. MassTer's intuitive interface makes it easier for analytical teams to complete MMM projects efficiently. MassTer was designed to make it easy for you to deliver your Marketing Mix Modeling projects. To replicate the MMM project workflow, MassTer uses industry best practices and advanced modeling techniques. This allows for maximum efficiency. MASS Analytics is a modern MMM approach that delivers faster automated models powered by Machine Learning. This allows you to accurately measure media and marketing impact in complex media environments.

Description

SANeForce's Closed Loop Marketing platform, known as SAN CLM, focuses on gaining a comprehensive and robust grasp of how effectively your marketing strategies are functioning. The initial phase of this platform involves engaging stakeholders to gather insights, which helps assess the actual influence of marketing initiatives. The pharmaceutical sector has shown significant interest, and the adoption of closed-loop marketing has been bolstered by the increasing use of personal digital assistants (PDAs), like tablets. Notable benefits include tailored and impactful conversations, enhanced collaboration, comprehensive solutions, data analysis, and the ability to adapt strategies in real time. Furthermore, this system offers streamlined access to all marketing materials, facilitating productive interactions with clients. Additionally, the field force is empowered to develop personalized presentations using the available resources. This approach marks a shift from broad communication tactics to more individualized interactions, enabling field representatives to make informed decisions on a case-by-case basis. In essence, this transformation not only optimizes marketing efforts but also fosters stronger relationships with clients through targeted engagement.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Microsoft Excel Yes 
SANeForce No 

Integrations

Microsoft Excel No 
SANeForce Yes 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Pricing Details

Free
Free Trial No 
Free Version Yes 

Deployment

Web-Based No 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows Yes 
Mac Yes 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

MASS Analytics

Founded

2015

Country

United Kingdom

Website

mass-analytics.com

Vendor Details

Company Name

SANeForce

Founded

2002

Country

India

Website

www.saneforce.com/closed-loop-marketing.php

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution Yes 
Customer Journey Mapping No 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics Yes 
ROI Tracking Yes 
Social Media Metrics No 
Website Analytics No 

Product Features

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