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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Streamline your advertising operations by integrating both digital and airtime management systems. Marketron NXT stands out as the sole cross-channel advertising platform designed exclusively for radio broadcasters. Boost your revenue while streamlining workflows, allowing advertisers to effectively connect with audiences through both online channels and traditional airwaves using a unified advertising approach. Enhance efficiency by automating processes and granting immediate access to unified sales, inventory, and billing information tailored for broadcast companies of any size. Expand your revenue potential and enhance the offerings you provide to advertisers by incorporating additional services such as third-party digital, mobile messaging, and email marketing. Further refine your operational workflow by digitally capturing orders, managing invoicing and payments, and delivering performance verification through a comprehensive suite of supplementary services. This holistic approach empowers broadcasters to optimize their advertising strategies and adapt to an ever-evolving market landscape.

Description

Last year, over 140 million individuals accessed a radio station website powered by SoCast, resulting in the creation of more than $10 billion in valuable digital inventory for our broadcasting partners. Drawing on two decades of collaboration with the radio sector, our digital marketing software provides an effortless way to connect with your audience and attract new clients for your advertisers. Our omni-channel integrated content management solution simplifies the management, measurement, and promotion of content, enhancing audience engagement across all platforms. Our radio sales teams can seamlessly retain and increase ad revenue while appealing to new advertisers, thanks to our comprehensive array of digital advertising solutions. By implementing a data-driven digital marketing strategy that prioritizes measurable outcomes, your business can thrive. Let our dedicated team assist you in discovering your next customer and expanding your reach!

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$200 per month
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Marketron

Founded

1969

Country

United States

Website

www.marketron.com

Vendor Details

Company Name

SoCast

Founded

2010

Country

Canada

Website

www.socastsrm.com

Product Features

Revenue Management

Competitor Analysis No 
Dynamic Pricing No 
For Airlines No 
For Hospitality Industry No 
Forecasting No 
Inventory Control No 
Price Optimization No 
Recommendation Engine No 
Yield Management No 

Product Features

Content Management

Audio Content Yes 
Customizable Templates Yes 
Document Indexing Yes 
E-forms Yes 
Full Text Search Yes 
Image Editor Yes 
SEO Management Yes 
Text Editor Yes 
Version Control No 
Video Content Yes 
Website Management Yes 

Reputation Management

Campaign Management Yes 
Gamification No 
Response Management No 
Review Generation No 
Review Monitoring No 
Sentiment Analysis No 
Social Media Metrics Yes 
Social Media Monitoring No 
White Label No 

Social Media Marketing

Analytics Yes 
Automated Publishing Yes 
Contact Management Yes 
Content Management No 
Conversion Tracking Yes 
Customer Targeting Yes 
Keyword Filtering No 
Multi-Account Management Yes 
Post Scheduling Yes 

Social Networking

Activity / News Feed No 
Advertising Management Yes 
Blogs Yes 
Data Security Yes 
Event Management Yes 
Group Management No 
Media Library Yes 
Privacy Options No 
Real-time Chat Yes 
Social Media Integration Yes 
Social Media Tagging Yes 
User Profiles No 

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