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Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Streamline your advertising operations by integrating both digital and airtime management systems. Marketron NXT stands out as the sole cross-channel advertising platform designed exclusively for radio broadcasters. Boost your revenue while streamlining workflows, allowing advertisers to effectively connect with audiences through both online channels and traditional airwaves using a unified advertising approach. Enhance efficiency by automating processes and granting immediate access to unified sales, inventory, and billing information tailored for broadcast companies of any size. Expand your revenue potential and enhance the offerings you provide to advertisers by incorporating additional services such as third-party digital, mobile messaging, and email marketing. Further refine your operational workflow by digitally capturing orders, managing invoicing and payments, and delivering performance verification through a comprehensive suite of supplementary services. This holistic approach empowers broadcasters to optimize their advertising strategies and adapt to an ever-evolving market landscape.

Description

Placements.io functions as a cloud-centric operating platform designed for the digital advertising landscape, facilitating seamless management of both ad purchasing and selling through a single interface, thereby enhancing workflow efficiency, transparency, and profitability. The platform provides two primary offerings: AdSalesOS, which serves as a comprehensive ad sales management system that integrates inventory, planning, pricing, automated ad trafficking, workflow optimization, campaign enhancement, detailed reporting and analytics, billing, invoicing, and a dedicated customer portal; and MarketerOS, an ad buying solution equipped with capabilities for media planning and activation, automation, insertion order management, governance, compliance, and financial reporting tools. Additionally, it features customizable storefronts, advanced platform intelligence through API integrations, and access to a suite of over 40 ready-made connections to demand-side platforms, advertising servers, social media networks, and other services, all aimed at consolidating data and refining operational processes across sales, ad operations, and financial management. This comprehensive approach not only streamlines advertising efforts but also empowers users to make data-driven decisions with ease.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

AdsWizz No 
Amazon Ads No 
Criteo No 
Docusign No 
FreeWheel Strata No 
Google Ad Manager No 
Kevel No 
Microsoft Invest No 
Moloco No 
NetSuite No 
OpenAI No 
Pentaleap No 
Pinterest No 
SAS Web Analytics Solution No 
Salesforce No 
SnapLogic No 
The Trade Desk No 
TikTok No 
Yahoo DSP No 
Zoho CRM No 

Integrations

AdsWizz Yes 
Amazon Ads Yes 
Criteo Yes 
Docusign Yes 
FreeWheel Strata Yes 
Google Ad Manager Yes 
Kevel Yes 
Microsoft Invest Yes 
Moloco Yes 
NetSuite Yes 
OpenAI Yes 
Pentaleap Yes 
Pinterest Yes 
SAS Web Analytics Solution Yes 
Salesforce Yes 
SnapLogic Yes 
The Trade Desk Yes 
TikTok Yes 
Yahoo DSP Yes 
Zoho CRM Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Marketron

Founded

1969

Country

United States

Website

www.marketron.com

Vendor Details

Company Name

Placements.io

Founded

2017

Country

United States

Website

www.placements.io

Product Features

Revenue Management

Competitor Analysis No 
Dynamic Pricing No 
For Airlines No 
For Hospitality Industry No 
Forecasting No 
Inventory Control No 
Price Optimization No 
Recommendation Engine No 
Yield Management No 

Product Features

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