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Average Ratings 0 Ratings

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features
design
support

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Description

MarketWide is DSI's cutting-edge database marketing solution designed for both businesses and marketing agencies. If you maintain a customer or lead database and wish to communicate directly with your clients, MarketWide can assist in the strategic planning and execution of intricate direct marketing initiatives. Our competitive edge lies in our minimal overhead costs, enabling us to offer this advanced and effective software at a more reasonable price compared to our rivals who provide lesser-quality services. Explore the exciting updates slated for MarketWide 5.3, which has been crafted to streamline and automate the various tasks necessary for managing direct marketing efforts. Users can create and save specific criteria and segments in a library for easy access later. Additionally, MarketWide allows the creation and execution of comprehensive direct marketing campaigns, whether through email, direct mail, or telemarketing. It also offers robust data mining capabilities, allowing users to gather valuable business intelligence to refine their marketing strategies. With its user-friendly interface, MarketWide ensures that companies can efficiently navigate the complexities of their marketing campaigns.

Description

Streamline the processes of audience segmentation, campaign formulation, and offer administration through intuitive workflows and ready-to-use templates. Utilize comprehensive reports and dashboards to effectively analyze and pinpoint the ideal audience for your promotions by examining a diverse array of profile characteristics. Merge player insights with campaign analytics to enhance your marketing efforts from initial assessment to implementation. Oversee monthly campaigns and seamlessly transfer offer data into your offer management system via push or pull methods. Launch numerous creative campaigns each month, targeting various segments, while also monitoring real-time campaign performance to swiftly address any underachieving initiatives using a variety of striking graphics and pre-designed reports. Examine offer redemption rates by campaign, segment, and individual player, while enjoying versatile and effective methods to segment target audiences and scrutinize their behaviors with the metrics that matter most to you. This systematic approach not only optimizes your marketing strategy but also empowers you to adapt quickly to changing market conditions.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

WebTrak Yes 

Integrations

WebTrak No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based No 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows Yes 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Decision Software

Founded

1989

Country

United States

Website

www.dsimarketingservices.com/marketwide.php

Vendor Details

Company Name

VizExplorer

Country

United States

Website

www.vizexplorer.com/solutions/marketing-intelligence-and-automation

Product Features

Campaign Management

Channel Management No 
Contact Database Yes 
Email Marketing Yes 
Event Triggered Actions Yes 
Lead Management Yes 
Multi-Campaign Yes 

Data Management

Customer Data Yes 
Data Analysis Yes 
Data Capture Yes 
Data Integration Yes 
Data Migration No 
Data Quality Control No 
Data Security No 
Information Governance No 
Master Data Management No 
Match & Merge No 

Email Marketing

A/B Testing Yes 
Artificial Intelligence No 
Auto-Responders Yes 
CAN SPAM Compliance No 
Customer Surveys No 
Drip Campaigns Yes 
Dynamic Content No 
Event Triggered Email Yes 
Image Library Yes 
Landing Pages/Web Forms No 
Mailing List Management Yes 
Mobile Optimized Emails No 
Reporting/Analytics Yes 
Subscriber Management No 
Template Management Yes 
WYSIWYG Email Editor Yes 

Marketing Analytics

A/B Testing Yes 
Campaign Management Yes 
Channel Attribution Yes 
Customer Journey Mapping Yes 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics Yes 
Website Analytics Yes 

Marketing Automation

A/B Testing Yes 
Analytics / ROI Tracking No 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns Yes 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring Yes 
Sales Intelligence No 
Search Marketing No 
Segmentation Yes 
Social Marketing Yes 
Website Visitor Tracking Yes 

Product Features

Business Intelligence

Ad Hoc Reports No 
Benchmarking No 
Budgeting & Forecasting No 
Dashboard No 
Data Analysis No 
Key Performance Indicators No 
Natural Language Generation (NLG) No 
Performance Metrics Yes 
Predictive Analytics Yes 
Profitability Analysis No 
Strategic Planning No 
Trend / Problem Indicators No 
Visual Analytics Yes 

Campaign Management

Channel Management No 
Contact Database No 
Email Marketing Yes 
Event Triggered Actions No 
Lead Management No 
Multi-Campaign No 

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