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Description

Streamline, implement, strategize, and enhance your entire marketing approach from a single robust platform. Make Marketplan's canvas the central hub for your entire campaign. Integrate all aspects of your marketing efforts into a user-friendly, continuously updating, interactive map, eliminating the need to juggle multiple marketing applications. Ensure your entire team is synchronized (both figuratively and literally). Assign responsibilities, leave comments, engage in discussions, share files, receive updates on progress, and manage tasks using the Kanban feature, all within the same application. Say goodbye to the risks of underselling or overspending on your marketing initiatives. Anticipate your cost-per-click, overall advertising expenditure, site visitors, leads, conversion ratios, and sales, while running varying scenarios and calculating your return on investment—all before launching your campaign. With concrete data at hand, you can make informed decisions that lead to genuine profits. Monitor your active campaign with real-time analytics, and in the competitive landscape, your marketing funnels transform from mere outlines into dynamic campaigns that adapt in real-time to maximize effectiveness. Each moment brings new insights that can further refine your strategy.

Description

Enhance your return on investment by gaining insights into how your marketing and advertising strategies engage audiences across every stage of the customer journey. Uncover audience desires and link them to the media, music, sports, and video content they cherish most. Assess the effectiveness of your campaigns in achieving brand goals. Additionally, tailor video content by incorporating information about shows and celebrities to create a more personalized experience for viewers. This approach not only deepens audience connection but also drives engagement and loyalty.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

AcuityAds No 
Acxiom InfoBase No 
Bright Analytics No 
Cluster No 
Crux Intelligence No 
DV Publisher Suite No 
Engage3 No 
FuseCommander No 
MSIGHTS No 
MetricFire No 
NIQ Activate No 
Sizmek Ad Suite No 
Skai No 
Syntasa No 
TABS Analytics No 
TargetVideo No 
Teamstack No 
TrustCommander No 
Walmart No 
Wynshop No 

Integrations

AcuityAds Yes 
Acxiom InfoBase Yes 
Bright Analytics Yes 
Cluster Yes 
Crux Intelligence Yes 
DV Publisher Suite Yes 
Engage3 Yes 
FuseCommander Yes 
MSIGHTS Yes 
MetricFire Yes 
NIQ Activate Yes 
Sizmek Ad Suite Yes 
Skai Yes 
Syntasa Yes 
TABS Analytics Yes 
TargetVideo Yes 
Teamstack Yes 
TrustCommander Yes 
Walmart Yes 
Wynshop Yes 

Pricing Details

$10 per month
Free Trial No 
Free Version Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based No 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

ConversionFly

Founded

2015

Country

United States

Website

marketplan.io

Vendor Details

Company Name

Nielsen

Website

www.nielsen.com/solutions/media-planning/marketing-cloud/

Product Features

Marketing Planning

Budgeting & Forecasting Yes 
Collaboration Yes 
Flowchart Yes 
Goal Setting / Tracking Yes 
Marketing Calendar Yes 
Media Planning Yes 
Predictive Analytics Yes 
Presentation Tools Yes 
Project Tracking Yes 
Spend Management Yes 

Product Features

Data Management Platforms (DMP)

Ad Network Integration No 
Analytics / ROI Tracking No 
Audience Targeting No 
Behavioral Analytics No 
CRM No 
Campaign Management No 
Competitive Analysis No 
Customer Journey Mapping No 
Data Capture / Transfer No 
Data Classification No 
Data Visualization No 

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Marketing Planning

Budgeting & Forecasting No 
Collaboration No 
Flowchart No 
Goal Setting / Tracking No 
Marketing Calendar No 
Media Planning No 
Predictive Analytics No 
Presentation Tools No 
Project Tracking No 
Spend Management No 

Alternatives

Alternatives

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Keen Reviews

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