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Description
Develop successful marketing strategies that are grounded in solid data rather than speculation. Maralytics offers a comprehensive, automated marketing platform that retrieves information directly from your POS, ensuring you receive accurate and timely metrics; alternatively, you can manually upload your own performance data. This capability empowers you to allocate your marketing budget more strategically across the most effective channels, enhance your outcomes, and invest in campaigns with proven success. You can analyze results from both traditional and digital marketing efforts, gaining insights that illustrate the complete ROI narrative for any marketing initiative. We collaborate with leading POS systems like Kounta by Lightspeed, Vend, Square, and Xero to ensure seamless integration without hassle, and we are continually expanding our partnerships. With just one click, you can create personalized, custom reports that cater to your specific needs. By utilizing various formats, you can uncover valuable insights tailored to your business's objectives, fostering informed decision-making for future initiatives. This approach not only maximizes efficiency but also paves the way for sustained growth and profitability.
Description
Sprinklr Marketing & Advertising stands out as an AI-driven enterprise platform designed for comprehensive campaign management, seamlessly integrating the entire marketing and advertising workflow across more than 30 digital, social, and paid channels into a single cohesive system. This innovative solution empowers global teams to efficiently plan, create, publish, manage, and analyze their campaigns, ensuring consistency, adherence to governance, and access to real-time insights. By bringing together campaign planning, content development, approval processes, and cross-channel publishing, it allows teams to effectively coordinate creative production and execution from one central hub, all while maintaining brand compliance through role-based access and audit trails. The platform's embedded AI enhances the creative process by offering generative brief and content recommendations, along with performance optimization insights and comprehensive reporting that highlight the factors influencing audience engagement and return on investment. Additionally, this approach fosters collaboration among team members, making it easier to adapt strategies in response to evolving market dynamics.
API Access
Has API
No
API Access
Has API
No
Integrations
Facebook
No
Google Analytics
No
Instagram
No
Lightspeed Retail
Yes
Mailchimp
No
Microsoft 365
No
Oracle Cloud Infrastructure
No
Salesforce
No
Slack
No
Square POS
Yes
Integrations
Facebook
Yes
Google Analytics
Yes
Instagram
Yes
Lightspeed Retail
No
Mailchimp
Yes
Microsoft 365
Yes
Oracle Cloud Infrastructure
Yes
Salesforce
Yes
Slack
Yes
Square POS
No
Pricing Details
$55 per month
Free Trial
Yes
Free Version
No
Pricing Details
Custom, quote-based pricing
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
Yes
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Maralytics
Founded
2019
Country
Australia
Website
maralytics.com
Vendor Details
Company Name
Sprinklr
Founded
2009
Country
United States
Website
www.sprinklr.com/products/marketing-and-advertising/
Product Features
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
Product Features
Campaign Management
Channel Management
Yes
Contact Database
No
Email Marketing
No
Event Triggered Actions
No
Lead Management
No
Multi-Campaign
Yes
Content Creation
Advertising Content Creation
Yes
Case Study Creation
No
Collaboration Tools
No
Content Calendar
Yes
Content Creator Marketplace
No
Content Curation
No
Content Planning
Yes
Content Topic Research
No
Create Reports
Yes
Marketing Content Creation
No
Quiz Creation
No
Sales Content Creation
No
Template Creation
Yes
User-Generated Content
No
Video Content Creation
No
Visual Content Creation
No
Written Content Creation
No
Marketing Analytics
A/B Testing
Yes
Campaign Management
Yes
Channel Attribution
No
Customer Journey Mapping
Yes
Dashboard
Yes
Performance Metrics
Yes
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
Yes
Website Analytics
No
Social Media Advertising
Ad Buying
No
Ad Creation
No
Bulk Advertising
No
Campaign Management
Yes
Collaboration Tools
No
Comment / Reply Moderation
No
Digital Asset Management
No
Reporting / Analytics
No
Retargeting
No
Roles / Permissions
No
