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Description

Mainstage serves as a dynamic platform for user-generated content campaigns tailored for brands and agencies alike. It allows campaigns to operate in two distinct pathways: creators can either transform existing media such as podcasts, streams, demos, webinars, and founder footage into engaging short-form clips, or they can craft original content including reviews, walkthroughs, comparisons, interviews, skits, and product showcases based on a provided brief. Prior to commencing any project, brands establish key parameters such as format, claims, necessary disclosures, usage rights, budget constraints, approval processes, and compensation models. They have the flexibility to invite creators, review applications, or utilize Mainstage Concierge for assembling a group of suitable collaborators. The platform efficiently manages all aspects of the campaign by consolidating briefs, creator databases, submissions, approval workflows, verified view counts, creator payments, and comprehensive reporting into a single streamlined process. Furthermore, campaigns can be structured to pay creators based on either approved posts, every 1,000 verified views, or a customized hybrid approach. Additionally, the platform's fees adjust according to the monthly spending on campaigns, and there is an option for managed support to assist with campaign execution. Thus, Mainstage not only simplifies the campaign management process but also enhances the collaboration between brands and creators.

Description

Phyllo simplifies the process for influencer marketing and creator economy companies looking to onboard influencers smoothly while tracking their performance across over 100 social media platforms in real-time. Develop a comprehensive influencer marketing solution that allows for the onboarding of verified creators, real-time content performance tracking, and efficient campaign ROI measurement. Our all-encompassing product suite is specifically designed to facilitate connections with suitable influencers, ensuring maximum effectiveness for brand campaigns. Creators can craft personalized showcase pages, utilize social analytics, publish promotional materials, and identify their top fans through our read-and-write APIs. Furthermore, we offer financial services tailored for the creator economy by providing access to verified income data from creators across various social platforms. Additionally, Phyllo conducts sophisticated social identity verification for users across multiple sectors such as dating, travel, recruitment, financial services, and beyond, ensuring a secure and trustworthy environment for all stakeholders involved. This multifaceted approach not only enhances the influencer experience but also strengthens the overall efficacy of marketing initiatives.